Jacarta
General Information about #2E2774
The hexadecimal color code #2E2774, also known as Jacarta, represents a dark shade of purple in the RGB color model. It is composed of 18.04% red, 15.29% green, and 45.49% blue. In the CMYK color model, it consists of 60.49% cyan, 66.58% magenta, 0% yellow, and 54.51% black. This color is often associated with sophistication, mystery, and creativity. Its relatively low brightness makes it suitable for backgrounds or accents rather than primary text. Jacarta can evoke feelings of calmness and contemplation, making it a popular choice in designs aiming for a sense of tranquility. Its rich hue adds depth and elegance to various visual applications, ranging from digital interfaces to printed materials.
The hex color #2E2774, also known as Jacarta, presents some accessibility challenges, particularly when used for text or interactive elements. Its relatively low luminance can make it difficult for users with visual impairments to distinguish it from darker backgrounds. According to WCAG guidelines, sufficient contrast between text and background is crucial for readability. A contrast ratio of at least 4.5:1 is recommended for normal text, and 3:1 for large text. When using #2E2774, careful consideration should be given to the foreground color. Lighter shades of yellow, white, or green may provide adequate contrast. Tools such as contrast checkers can help ensure compliance with accessibility standards. Furthermore, avoid using #2E2774 for critical information or calls to action without proper contrast, as this can exclude users with low vision or color blindness.
Shades
Digital Color Formats
Alternative colors
A lighter shade of purple that offers better contrast against both light and dark backgrounds, improving readability and accessibility.
A muted greyish-purple that provides a sophisticated alternative while maintaining a reasonable level of contrast for various applications.
A vibrant purple that could serve as a brighter alternative and works well in combination with white text, enhancing the visual appeal.
Applications
Web Development and UI Design
In web development, Jacarta (#2E2774) can be utilized to create a sophisticated and calming aesthetic. It works well as a background color for sections that need to stand out subtly, such as headers or footers. Furthermore, it can be applied to create a unique color palette in combination with lighter shades like lavender or cream. For example, in e-commerce websites, it can be used to highlight special offers or promotions, drawing attention without being too overwhelming. Jacarta is particularly suitable for websites related to wellness, meditation, or creative arts, where a sense of tranquility and sophistication is desired. In user interface (UI) design, this color can set a refined tone for apps or dashboards.
Beauty and Fashion
In the beauty and fashion industry, Jacarta (#2E2774) offers an elegant and mysterious touch. This color can be used in eyeshadow palettes to create smoky eye looks or as a base for deeper, more complex makeup styles. In fashion, Jacarta can be incorporated into evening wear or accessories to add a hint of luxury. It can also be paired with metallic accents like silver or gold to enhance its richness. Jacarta is often seen in nail polish collections, where it provides a deep, alluring shade that complements various skin tones. Overall, this color contributes to a sophisticated and captivating aesthetic.
Interior Design
Within interior design, Jacarta (#2E2774) can be employed to establish a serene and comforting environment. This shade works exceptionally well in bedrooms or living rooms, where it provides a sense of calm and sophistication. It can be incorporated through wall paint, accent furniture, or decorative pieces. For instance, a Jacarta-colored velvet couch can be a striking focal point in a living room, while Jacarta walls in a bedroom can promote relaxation. When combined with neutral tones like gray or beige, Jacarta adds depth and richness to the overall design, creating a harmonious and inviting atmosphere. The color can also be used in textiles such as curtains or rugs.