Cocoa Brown
General Information about Cocoa Brown
The hexadecimal color #2E2621, commonly known as Cocoa Brown, is a dark, muted shade of brown. It is composed of 18.04% red, 15.9% green, and 12.94% blue. In the RGB color space, it is a relatively subdued color with a low saturation level. Cocoa Brown evokes feelings of warmth, earthiness, and comfort. It is often associated with natural elements, such as soil, wood, and chocolate. This color is frequently used in design to create a sense of stability, reliability, and sophistication. Due to its dark nature, it's important to consider contrast when using Cocoa Brown, especially in text or user interface elements, to ensure readability and accessibility.
The hex color #2E2621, also known as Cocoa Brown, presents some accessibility challenges. With a relatively low luminance, it may not provide sufficient contrast against lighter backgrounds, potentially causing readability issues for users with visual impairments. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text to meet AA compliance. When using #2E2621 for text, careful consideration should be given to the background color choice. Lighter shades of beige, cream, or very light pastels could offer improved contrast. For graphical elements and user interface components, a contrast ratio of 3:1 is required. It's advisable to use contrast checking tools to ensure compliance with accessibility standards and to test the color combination with users who have visual impairments to gather feedback.
Shades
Digital Color Formats
Alternative colors
- #332922
A slightly lighter brown, offering a similar aesthetic while improving contrast against white backgrounds.
- #362a24
A warmer brown that provides a different nuance while maintaining a natural feel.
- #403020
This alternative color provides a lighter tint, ensuring better contrast for text and UI elements, thereby improving accessibility for users with visual impairments.
Applications
Web Design and Branding
Cocoa Brown is an excellent choice for website backgrounds, creating a warm and inviting atmosphere. It pairs well with neutral tones like beige and cream for a sophisticated look. In UI design, it can be used for subtle accents, such as borders, dividers, or hover states, adding depth without being overwhelming. Consider incorporating it into data visualizations to highlight key information while maintaining visual harmony. For branding, Cocoa Brown can convey a sense of reliability, stability, and earthiness, making it suitable for companies in the food, beverage, or natural products industries.
Interior Design
In interior design, Cocoa Brown brings a sense of warmth and comfort to living spaces. It works well as a wall color in bedrooms or living rooms, creating a cozy and inviting atmosphere. Pair it with natural materials like wood and stone to enhance the earthy feel. Cocoa Brown can also be used for furniture upholstery or accent pieces, adding depth and richness to the overall design. Consider using it in kitchens for cabinetry or countertops, creating a sophisticated and timeless look. For commercial spaces, Cocoa Brown can create a professional and welcoming environment.
Fashion and Beauty
Cocoa Brown evokes a sense of sophistication and warmth, making it a staple in fashion design. This versatile hue complements a wide range of skin tones and can be used in various apparel items, from elegant dresses to casual wear. In accessory design, Cocoa Brown is a classic choice for leather goods like handbags, belts, and shoes, adding a touch of luxury and timelessness. It's also an excellent color for outerwear, such as coats and jackets, providing both style and practicality during cooler months. When used in cosmetics, Cocoa Brown is a popular shade for eyeshadows, eyeliners, and lipsticks, enhancing natural features with a subtle and earthy touch.