Cocoa Brown
General Information about Cocoa Brown
The hex color #2E2620, commonly known as Cocoa Brown, is a dark and earthy shade of brown. It is composed of 18.04% red, 15.9% green, and 12.55% blue. In the RGB color space, this equates to R:46, G:38, B:32. The color is more saturated towards red and green, giving it a warm undertone. It is often associated with nature, warmth, and comfort, making it a popular choice in various design applications. In the CMYK color model, it consists of 0% cyan, 17.39% magenta, 30.43% yellow, and 81.96% black. This indicates a significant presence of black, which contributes to its depth and richness. Cocoa Brown provides a sophisticated and grounding element to many design palettes.
The hex color #2E2620, also known as Cocoa Brown, presents some accessibility challenges, particularly concerning color contrast. When used for text, it requires careful consideration of the background color. According to WCAG guidelines, sufficient contrast is crucial for readability, especially for users with visual impairments. A small or standard-sized text rendered in #2E2620 necessitates a light background to achieve a contrast ratio of at least 4.5:1. Larger text sizes can meet accessibility standards with slightly darker backgrounds, requiring a contrast ratio of 3:1. Using tools to test color contrast is essential to ensure compliance. If sufficient contrast cannot be achieved, consider using a lighter shade of brown or a completely different color for improved accessibility. Non-text elements also need attention and should provide enough contrast to be distinguished by the user. Also ensure the color is not the only visual means of conveying important information.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design and UI/UX
Cocoa Brown (#2E2620) can be effectively used in website backgrounds to create a warm and inviting atmosphere. It pairs well with lighter text colors like beige or cream to maintain readability. In UI design, it can serve as a secondary color for buttons and interactive elements, providing a subtle yet sophisticated touch. In branding, consider this color for logos and marketing materials for businesses that want to convey reliability, tradition, or natural elegance. The color should be used thoughtfully as to not distract the end-user or negatively impact the user experience.
Interior Design
In interior design, Cocoa Brown is a versatile color for creating cozy and comforting spaces. It can be used for walls, furniture, or accent pieces. It works well with natural materials like wood and stone, enhancing a sense of warmth. As an accent color, it can complement brighter, bolder hues, providing balance and grounding. It is especially suited for living rooms, bedrooms, or studies where a relaxed ambiance is desired. The deep, rich tone adds depth and sophistication to any room, creating a welcoming environment for residents and guests alike.
Fashion and Beauty
In the fashion industry, Cocoa Brown can be a staple color for creating timeless and elegant apparel. It is often used for outerwear, such as coats and jackets, as well as for accessories like handbags and shoes. It pairs well with a variety of colors, including neutrals like cream and gray, as well as bolder hues like burgundy and olive green. In cosmetics, Cocoa Brown is commonly used for eyeshadows, eyeliners, and brow products, providing a natural and sophisticated look. Its versatility makes it a favorite among designers and consumers alike.