Cocoa Brown
General Information about Cocoa Brown
The hex color #2E2222, also known as Cocoa Brown, is a dark and muted shade of brown. It's composed of 18.04% red, 13.33% green, and 13.33% blue. In the RGB color space, it embodies a sense of warmth and earthiness, often associated with natural elements like soil, wood, and chocolate. The color's subdued nature makes it a versatile choice for various design applications where a subtle and grounding effect is desired. Its hexadecimal triplet is 2E2222, indicating the equal proportion of green and blue, contributing to its muted quality. This color is often used to evoke feelings of comfort, stability, and reliability, and it is a popular choice for backgrounds or elements needing a discreet presence.
The hex color #2E2222, a dark cocoa brown, presents accessibility challenges, especially for users with visual impairments. Its low luminance value necessitates careful consideration of color contrast. When used as a foreground color, it requires a light background to ensure readability, ideally achieving a contrast ratio exceeding 4.5:1 as per WCAG guidelines. Conversely, if used as a background, light-colored text is crucial. Avoid pairing it with similar dark hues to prevent text from becoming illegible. The small size of text or interactive elements requires even higher contrast ratios. Providing alternative visual cues, such as underlines for links or icons alongside text, can further improve accessibility. Regular accessibility testing with tools like the Accessibility Insights browser extension is highly recommended to identify and rectify potential contrast issues, ensuring an inclusive user experience for all.
Shades
Digital Color Formats
Alternative colors
Applications
Interior Design
Cocoa Brown can be used to create a warm and inviting ambiance. It's suitable for walls, furniture, and accent pieces. The color evokes a sense of comfort and stability, making it ideal for living rooms, bedrooms, and dining areas. It can be paired with lighter neutrals like beige and cream to create a balanced and harmonious look. For a more dramatic effect, incorporate metallic accents such as gold or copper. This color is popular in designs aiming for a rustic, farmhouse, or traditional aesthetic.
Branding and Web Design
Cocoa Brown is an excellent choice for branding materials that aim to convey reliability and sophistication. It works well for logos, website backgrounds, and marketing collateral. In web design, it can provide a grounding effect, especially when combined with brighter accent colors. The color is also suitable for packaging design, particularly for products that want to project a sense of quality and tradition, such as coffee, chocolate, or leather goods. Its association with natural elements adds to its appeal.
Fashion and Apparel
The color evokes a sense of earthiness, making it appropriate for the fall or winter seasons. Consider it for sweaters, jackets, and accessories like scarves and boots. This hex color is suitable for various skin tones, especially those with warm undertones. Incorporating fabrics like corduroy, wool, and leather can enhance the color's visual appeal. Pair it with complementary colors such as forest green, burnt orange, or mustard yellow to create a fashionable and seasonally appropriate ensemble.