Aubergine
General Information about Aubergine
The color #2E0716, also known as Aubergine, is a deep, rich shade of purple-red. It belongs to the family of dark, muted colors and evokes a sense of sophistication and mystery. In the RGB color model, it is composed of 18.43% red, 2.75% green, and 8.63% blue. Aubergine is often associated with luxury, creativity, and elegance, making it a popular choice in design and fashion. Its darkness gives it a formal feel, but with some brightness added to it, it is also suitable for less sophisticated environments. When working with this color, consider its cultural and emotional associations to use it effectively in your projects.
The hex color #2E0716, also known as Aubergine, presents specific accessibility challenges due to its dark nature. When used as a background color, it requires very light text to ensure sufficient contrast for readability, ideally white or very pale shades of yellow or grey. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text to meet WCAG (Web Content Accessibility Guidelines) AA standards. For users with visual impairments, particularly those with low vision, inadequate contrast can make text illegible. It's also important to avoid using this color for critical interactive elements without careful consideration of its impact on usability. Providing alternative high-contrast themes or allowing users to adjust color settings can significantly improve the accessibility of content using Aubergine.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Aubergine can be effectively used to create a sophisticated and luxurious feel, often applied in header backgrounds or as an accent color to draw attention to specific elements. However, it should be paired with lighter, contrasting colors for text and interactive components to maintain readability and usability. Careful consideration of color contrast is crucial to ensure accessibility for all users. The usage should be for sophisticated website layouts.
Interior Design
In interior design, Aubergine can be used to add a touch of elegance and depth to a room. It works well in bedrooms or living rooms, often paired with gold or silver accents for a luxurious aesthetic. As a wall color, it creates a cozy and intimate atmosphere. Textiles and accessories in aubergine can also be used to add richness and warmth to a space, creating a visually appealing environment. It's a good color for creating a luxurious interior design.
Fashion Design
In fashion, aubergine can be used to design warm looking winter clothing. It provides a great contrast to lighter colors such as beige, white, and cream. It can be used in professional settings or worn to formal events and special occasions. With the usage of makeup, the colour looks fashionable and exclusive.