Aubergine
General Information about #2E0714
The hex color #2E0714, also known as Aubergine, is a dark shade of red-purple. In the RGB color model, it is composed of 18.43% red, 2.75% green, and 7.84% blue. Its CMYK values are 0% cyan, 85.06% magenta, 57.77% yellow, and 81.57% black. This color is commonly associated with sophistication, luxury, and mystery. It finds application in various fields, including web design, graphic design, interior design, and fashion. Understanding the RGB and CMYK components of this color allows designers to accurately reproduce it across different media, ensuring consistency in branding and visual communication. Aubergine evokes feelings of elegance, depth, and quiet power, making it an excellent choice for projects aiming to convey these qualities.
The color #2E0714, a deep aubergine, presents specific accessibility challenges. Its low luminance value (relative darkness) means it requires careful consideration for text and interactive elements. When used as a background, it necessitates light-colored text with a high contrast ratio to ensure readability, meeting WCAG (Web Content Accessibility Guidelines) standards for Level AA and ideally Level AAA. Insufficient contrast can severely hinder users with visual impairments, including those with low vision or color blindness. Avoid using this color for critical interface elements without ensuring sufficient contrast. Consider providing alternative color themes to cater to users' preferences and needs. Careful use of this color can add depth and richness, but always prioritize accessibility for an inclusive user experience. Large text benefits most from this color, while small text should be avoided.
Shades
Digital Color Formats
Alternative colors
- #400a1d
A slightly lighter shade that maintains the richness but improves contrast with white text.
- #502030
A more muted, earthy tone that provides a softer feel while still being in the aubergine family.
- #f0e68c
For a brighter alternative, a complementary color for user interfaces could be a pastel yellow for interactive components.
Applications
Sophisticated Web Design
In web design, #2E0714 can be used for headers or background elements to create a luxurious and sophisticated feel. It pairs well with gold or cream accents. It's particularly suitable for websites related to wine, gourmet food, or high-end fashion. The dark nature of the color lends itself well to creating a sense of depth and exclusivity. Careful planning with text color and size is needed to ensure readability for all audiences. Use in moderation with large fonts and plenty of spacing to avoid it becoming overwhelming. It would be perfect in a dark mode design.
Interior and Fashion Design
In interior design, #2E0714 can be used as an accent wall color in a dining room or study. It creates a cozy and intimate atmosphere. It works well with natural materials like wood and leather. Gold or copper accents enhance its richness. For fashion, #2E0714 is a popular color for evening wear. It's elegant and flattering on a variety of skin tones. It can be accessorized with diamonds or pearls for a classic look. It's considered a sophisticated and understated choice for creating a refined look, it would also work well with a casual fashion style.
Beauty and Cosmetics
In the realm of beauty and cosmetics, #2E0714 translates beautifully into shades of lipstick, eyeshadow, and nail polish. Its deep, rich tone exudes sophistication and can be used to create a dramatic, alluring look. As a lip color, it can make a statement and add a touch of elegance to any outfit. As an eyeshadow, it can be blended to create a smoky, sultry effect. As a nail polish, it is a classic and timeless choice. The color works well with different skin tones and various makeup styles, making it a versatile shade for any beauty enthusiast.