Aubergine
General Information about #2E0612
The hexadecimal color code #2E0612 represents a deep, dark shade of aubergine or burgundy. It's composed of 18.04% red, 2.35% green, and 7.06% blue. In the RGB color space, it translates to (46, 6, 18). This color is often associated with sophistication, luxury, and depth. Due to its low saturation and dark nature, it can create a sense of mystery and elegance. In color theory, #2E0612 falls into the category of a muted, cool-toned color, making it suitable for creating a calming or understated atmosphere. The color can also be seen as a form of dark red, but on the cooler spectrum. It can also be seen as a dark variant of the color purple.
The hex color #2E0612, a deep aubergine, presents accessibility challenges, particularly regarding color contrast. When used as text against a white background, the contrast ratio is low, making it difficult for individuals with visual impairments to read. To ensure accessibility, it's crucial to pair this color with lighter hues for text or interactive elements. A lighter tint of beige or even a pastel yellow could significantly improve readability. Alternatively, consider using #2E0612 for decorative purposes rather than for essential information. Web Content Accessibility Guidelines (WCAG) recommend a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Always test color combinations with accessibility tools to guarantee compliance and inclusive user experience. Using this color as a background with white text may also cause similar problems.
Shades
Digital Color Formats
Alternative colors
- #480e22
A slightly lighter shade of aubergine, offering a bit more visibility and better contrast on light backgrounds.
- #800020
A deep burgundy, which provides a similar aesthetic while potentially offering slightly better contrast.
- #580f41
A dark plum color that gives a similar feeling and allows for different contrasts.
Applications
Web Design Accent
In web design, #2E0612 can be utilized as an accent color to add a touch of sophistication and depth. It works well for headers, borders, or background elements where a subtle yet impactful visual is desired. When incorporating it into user interfaces, balance it with neutral tones and ensure sufficient contrast for text and interactive elements to maintain optimal usability. For example, a website for a luxury brand could use this color sparingly to evoke a sense of elegance and exclusivity.
Cosmetics and Beauty
In the beauty industry, #2E0612 is reminiscent of deep berry lipsticks or eyeshadows. It can be used to create a dramatic, sophisticated look, particularly for evening wear. Its richness and depth make it a popular choice for creating a bold statement. It is also a good color to be used for hair dyes, especially for those who want a dark but not black color with red undertones.
Interior Design Accent
In interior design, #2E0612 can serve as a rich, grounding color. Use it for accent walls, velvet furniture, or decorative accessories to add warmth and a touch of luxury to a room. Pair it with lighter neutrals like cream or gray to balance its intensity and create a harmonious atmosphere. It is often seen in bedrooms and living rooms to create a cozy and inviting ambiance.