Aubergine
General Information about Aubergine (#2E0316)
The color #2E0316, also known as Aubergine, is a dark, muted shade of purple-red. It's a color that evokes feelings of sophistication, luxury, and mystery. In the RGB color model, it is composed of 18.43% red, 1.18% green, and 8.63% blue. In the CMYK color model, it is composed of 0% cyan, 93.62% magenta, 53.06% yellow, and 81.57% black. This color is often associated with royalty, creativity, and spirituality. Its deep, rich hue makes it a popular choice for creating a sense of depth and drama in design. Aubergine can also represent ambition, power, and wealth. Due to its darkness it should be used thoughtfully in design and web applications.
The hex color #2E0316, a deep aubergine, presents significant accessibility challenges, especially in text-based applications. Its low luminance value (very dark) means that it requires a very light foreground color to achieve sufficient contrast for readability, according to WCAG guidelines. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Using #2E0316 as a background for text would necessitate a foreground color like white or a very light shade of yellow to meet these standards. Furthermore, consider individuals with visual impairments or color blindness when using this color. Avoid using it to convey critical information without accompanying text or other visual cues, as it may not be distinguishable for everyone. Testing with accessibility tools is crucial to ensure compliance and inclusivity.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Accent
In web design, #2E0316 can serve as an accent color or a background for sections where a touch of luxury or mystery is desired. It's particularly effective when paired with gold or cream accents. Use it sparingly for text as the contrast can be difficult to manage. It can be suitable for headers or decorative elements rather than body text. Consider using it for call-to-action buttons with light-colored text to make them stand out. Also, this color can set a sophisticated and elegant tone for websites in the fashion, beauty, or luxury goods industry.
Interior Design Accent
In interior design, aubergine colors like #2E0316 create a sense of warmth and drama. This deep shade works well in bedrooms, living rooms, or dining areas, especially when combined with lighter neutral colors. Use it for accent walls, furniture upholstery, or decorative accessories. It can create a cozy and inviting atmosphere, especially when paired with soft lighting and plush textures. It provides a luxurious and intimate ambiance for relaxation and entertainment purposes and is a perfect choice for creating sophisticated and stylish interiors.
Fashion Design
In the fashion world, #2E0316 is a versatile color that can be used for evening wear, outerwear, or accessories. It exudes elegance and sophistication, making it a popular choice for formal events. Combine it with metallics like gold or silver for a glamorous look, or pair it with neutral colors like black or gray for a more understated style. This color works well in materials like velvet, silk, or leather, adding depth and richness to the overall design. Its dark and mysterious nature makes it ideal for creating bold and confident fashion statements.