Jacaranda
General Information about #2E012F
The hex color #2E012F, also known as Jacaranda, is a dark, muted purple hue that evokes feelings of royalty, mystery, and sophistication. It belongs to the purple color family, which is often associated with creativity, imagination, and spirituality. In the RGB color model, #2E012F consists of 18.04% red, 0.39% green, and 19.61% blue. In the CMYK color model, it comprises 8%, 98% magenta, 0% yellow, and 81% black. This color is relatively uncommon, contributing to its unique and distinctive appeal. Its dark nature makes it suitable for creating contrast in designs, but careful attention must be paid to ensure readability and accessibility when used with text.
The color #2E012F, also known as Jacaranda, presents some accessibility challenges, particularly when used for text. Its low luminance value of approximately 3.4 makes it difficult to achieve sufficient contrast against lighter backgrounds. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using Jacaranda, it's essential to pair it with very light colors like white or very pale yellows to ensure readability for users with visual impairments. Tools like contrast checkers can help evaluate the contrast ratio. Avoid using #2E012F for critical elements or smaller text sizes unless the contrast is significantly improved. Consider providing alternative color schemes for users who need higher contrast.
Shades
Digital Color Formats
Alternative colors
- #4a144b
A slightly lighter shade of purple that offers better contrast, while still maintaining a similar aesthetic.
- #5e548e
A muted grayish-purple, that can be used as a more neutral alternative, providing better readability in certain contexts.
- #7b1fa2
A vivid purple that can be used to convey a sense of luxury and creativity, while providing sufficient contrast.
Applications
Website Headers and Footers
Jacaranda is often used in website headers and footers to create a sophisticated and elegant look. Its dark hue provides a sense of depth and can be paired with lighter text for a visually appealing contrast. It is essential to ensure accessibility by using appropriate contrast ratios for readability. It can be combined with complementary colors like yellows or golds to create visually striking designs. Additionally, its rich tone can enhance the overall aesthetic of a website design by adding a touch of sophistication and luxury.
Interior Design Accent Color
In interior design, Jacaranda can be used as an accent color in rooms to add a touch of richness and drama. It works well for accent walls, decorative pillows, or small furniture pieces. The color can be paired with neutral tones like gray or beige to create a balanced and harmonious space. It can create a focal point in a room, providing a sense of depth and sophistication. Jacaranda can also be combined with metallic accents like gold or silver to enhance its luxurious appeal.
Branding and Logo Design
Jacaranda, or #2E012F, can be effectively used in branding and logo design to convey a sense of sophistication and mystery. Its deep, rich tone lends itself well to brands that want to project a high-end or luxurious image. The color can be incorporated into logo backgrounds, text elements, or graphic elements. It can be paired with lighter colors such as golds or silvers to create a visually striking and memorable brand identity. Its dark shade evokes a sense of exclusivity and elegance.