Waiouru
General Information about #2D4017
The hexadecimal color #2D4017, known as Waiouru, is a dark shade of green. In the RGB color model, it comprises 17.65% red, 25.1% green, and 9.02% blue. In the CMYK color model, it consists of 29.63% cyan, 0% magenta, 64.06% yellow, and 74.9% black. This color is often associated with nature, earthiness, and stability. It can evoke feelings of calm, tranquility, and a connection to the environment. In branding and design, Waiouru can be used to represent brands that emphasize sustainability, natural products, or outdoor activities. The color's dark tone makes it suitable for creating a sense of depth and seriousness.
The color #2D4017, also known as Waiouru, presents some accessibility challenges, particularly for users with visual impairments. Its relatively low luminance value of 0.044 makes it a dark color, meaning text or interactive elements rendered in this color may not provide sufficient contrast against lighter backgrounds. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using #2D4017, careful consideration should be given to the foreground color choice to ensure readability. Light colors such as white or light yellows can provide adequate contrast. Tools like contrast checkers can be used to evaluate the contrast ratio and ensure compliance with accessibility standards. Additionally, providing alternative styling options for users who need higher contrast can improve the overall usability of websites or applications using this color.
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Applications
Web Design
In web design, #2D4017 can be used for creating a nature-inspired theme. It can serve as the primary color for website headers, backgrounds, or borders, evoking feelings of earthiness and stability. The color can be paired with lighter shades of green or beige to create a balanced and harmonious design. In UI design, it can be used for decorative elements such as icons or buttons, provided that sufficient contrast is maintained for accessibility.
Interior Design
In interior design, #2D4017 can be used to create a sophisticated and calming atmosphere. It can be applied to walls in living rooms or bedrooms to bring a touch of nature indoors. It pairs well with wooden furniture and natural textures like linen or wool. Accents of brighter colors like gold or copper can be added to create visual interest and balance the overall palette.
Fashion
#2D4017 can be utilized in fashion to bring a touch of understated elegance and organic appeal to clothing and accessories. Imagine a stylish trench coat in this deep green hue, exuding sophistication while subtly referencing the natural world. It can be a grounding element when paired with brighter accent colors, such as mustard yellow or burnt orange, to create a balanced and eye-catching ensemble. In accessories, think of leather handbags or scarves in Waiouru, adding a refined touch to everyday outfits.