Rhino
General Information about #2D3D6D
The hexadecimal color #2D3D6D, often referred to as Rhino, is a dark shade of blue. It is composed of 17.65% red, 23.92% green, and 42.75% blue. In the RGB color space, it is represented as (45, 61, 109). This color is often associated with feelings of stability, trust, and intelligence. In color psychology, dark blues like Rhino are thought to promote a sense of calmness and security. It is commonly used in corporate branding and designs where reliability and professionalism are desired. The color has a relatively low saturation, which contributes to its understated and sophisticated appearance. Its cool undertones make it a versatile choice for a variety of applications, ranging from web design to interior decorating.
The color #2D3D6D, also known as Rhino, presents certain accessibility challenges, particularly concerning contrast. When used as a background color, it's crucial to select foreground text colors that offer sufficient contrast to ensure readability for individuals with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Lighter shades of yellow, white, or even light gray would be more suitable choices. It is recommended to use automated tools to measure the contrast ratio between the foreground and background colors to verify compliance with accessibility standards. Additionally, avoid using this color as the sole means of conveying information; instead, supplement it with text labels or icons to enhance usability for all users, including those with color vision deficiencies.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Rhino (#2D3D6D) can be effectively used for website headers or navigation bars. Its subdued tone provides a professional and sophisticated feel, especially when combined with complementary colors such as light yellows or grays. It can also be incorporated into website footers or as a background for call-to-action buttons. The key is to ensure sufficient contrast with text and other elements to maintain readability and accessibility. This color lends itself well to websites targeting corporate, educational, or governmental audiences, where a sense of authority and reliability is desired.
Interior Design
In interior design, Rhino (#2D3D6D) can serve as an accent wall color, providing a calming and sophisticated backdrop to a room. It works particularly well in bedrooms or home offices, where a tranquil atmosphere is desired. It can be paired with lighter furniture and décor to create a balanced and harmonious space. Furthermore, it can be used in smaller doses in decorative elements such as cushions, rugs, or artwork to add a touch of elegance and refinement to a room. Consider pairing it with warm metallic accents for a luxurious feel.
Product Design
The color can be used to create a unique product design such as a water bottle. The dark blue tone can be used to signify that the water bottle is robust and long-lasting. The color can be combined with either lighter or darker colors to accentuate the product. A dark gray for the lid and lighter gray for the lettering is a good choice for this application.