Rangitoto

General Information

The hexadecimal color code #2D3C21, also known as Rangitoto, represents a dark shade of green. It is composed of 17.65% red, 23.53% green, and 12.94% blue. In the RGB color model, this corresponds to the numerical values of 45 for red, 60 for green, and 33 for blue. When converted to the CMYK color model, which is commonly used in printing, #2D3C21 consists of 25% cyan, 0% magenta, 45% yellow, and 76% black. The color name "Rangitoto" may refer to the volcanic island in New Zealand, known for its distinctive greenery. Colors like this evoke feelings of nature, earthiness, and calmness. The understated and muted nature of Rangitoto makes it suitable for designs aiming for a subtle, organic, or rustic aesthetic.

The color #2D3C21, also known as Rangitoto, presents some accessibility challenges, particularly when used as text on a white background. Its low contrast ratio of approximately 2.5:1 falls far short of the WCAG guidelines for minimum contrast, making it difficult for users with visual impairments to read comfortably. To improve accessibility, consider using a lighter background color or a brighter text color with a higher contrast ratio. For example, pairing #2D3C21 with a light yellow or cream color would significantly enhance readability. Alternatively, if #2D3C21 is used for decorative elements, ensure that essential information is conveyed through other means, such as clear labels or descriptive alt text for images. Larger text sizes can also marginally improve readability but are not a sufficient solution on their own. Regular testing with accessibility tools is crucial to identify and address potential issues.

Shades

Digital Color Formats

Alternative colors

Applications

• Website Design and Branding

  Rangitoto (#2D3C21) can be effectively used in website design to create a natural and earthy aesthetic, particularly for sites related to environmental causes, organic products, or outdoor activities. It can serve as a background color for section dividers or as a subtle highlight color for buttons and links. Using it sparingly, combined with lighter, more contrasting colors, can create a visually appealing and accessible user experience. In branding, this color conveys a sense of stability, growth, and connection to nature, making it suitable for companies wanting to project a grounded and reliable image. It works particularly well in combination with textures and imagery that evoke natural landscapes.

• Interior Design

  In interior design, #2D3C21 (Rangitoto) is an excellent choice for creating a calming and grounding atmosphere. It can be used as a wall color in living rooms or bedrooms to evoke a sense of nature and tranquility. When paired with natural materials like wood and stone, it enhances the organic feel of a space. As an accent color, it can be used in textiles, such as cushions and curtains, or in decorative elements like pottery and artwork. This color complements neutral tones and other earth-inspired hues, making it easy to integrate into a variety of design styles. It is particularly well-suited for creating biophilic designs that connect people to the natural world.

• Fashion and Apparel

  Rangitoto is suitable in fashion when aiming for understated elegance. Consider using it for outerwear such as jackets or coats, or for accessories like scarves and bags, to create a sophisticated and nature-inspired look. It pairs well with denim, leather, and other natural fabrics. As an accent color in patterns, it can add depth and richness to garments. Combining it with other earthy tones, such as browns and creams, can create a harmonious and balanced ensemble. This color is a good choice for garments designed for outdoor activities or casual wear, as it blends well with natural surroundings.

Complementary color

Buttons