Jacksons Purple
General Information
Jackson's Purple, represented by the hexadecimal color code #2D2AA0, is a deep, saturated purple hue. In the RGB color model, it consists of 17.65% red, 16.47% green, and 62.75% blue. In the CMYK color model, it is composed of 72% cyan, 74% magenta, 0% yellow, and 37% black. This color is often associated with creativity, royalty, and sophistication. Its depth and richness make it a popular choice for various design applications, from web design to fashion. The specific blend of red, green, and blue creates a unique shade of purple that is distinct and memorable. It is important to note that while it can be visually appealing, its darker nature requires careful consideration of contrast ratios to ensure readability and accessibility, especially in digital contexts.
The color #2D2AA0, also known as Jackson's Purple, presents some accessibility challenges, especially when used for text or interactive elements. Its relatively low luminance value (around 0.1) means that it lacks sufficient contrast against both white and black backgrounds. According to WCAG guidelines, sufficient contrast is crucial for users with visual impairments to perceive content clearly. Therefore, when using this purple as a background, it's essential to pair it with very light text (e.g., white or very pale yellow) to ensure readability. Conversely, if using it for text, opt for a very dark background (e.g., black or very dark gray). Testing the color combination with a contrast checker is highly recommended to meet WCAG AA or AAA standards. For graphical elements like icons, ensure they are large enough or have distinct outlines to be easily distinguishable. Providing alternative text descriptions for images and interactive elements is also vital for accessibility.
Shades
Digital Color Formats
Alternative colors
- #4f46e5
A slightly lighter shade of purple that provides better contrast against white backgrounds, improving readability.
- #1e1b4b
A darker shade of purple that offers better contrast when used as text on light backgrounds.
- #7c3aed
A vibrant purple that can be used as an accent color without compromising accessibility, especially when paired carefully.
Applications
Web Design
In web design, Jackson's Purple can be used to create a sophisticated and modern aesthetic, especially in websites related to technology, education, or creative industries. It can be effectively used for headers, navigation bars, and other prominent design elements to draw attention. Furthermore, this color can serve as a secondary accent color alongside neutral tones to add depth and interest to the design. The psychological impact evokes feelings of calmness, sophistication, and creativity, making it ideal for websites aiming to project a sense of innovation and elegance. Ensuring sufficient contrast with text and other interactive elements is crucial when using this color in website design.
Fashion and Beauty
In the fashion industry, Jackson's Purple can be used to create elegant and sophisticated clothing designs, often associated with luxury and creativity. It can be applied to various garments, from evening gowns to casual wear, adding a touch of mystery and refinement. Accessorizing with gold or silver can enhance the color's richness. In makeup, this color can be incorporated into eyeshadows and eyeliners to create a striking and memorable look. It is often paired with lighter shades to create a balanced and harmonious palette, making it suitable for both day and evening wear.
Interior Design
In interior design, Jackson's Purple can be used to create a calming and sophisticated atmosphere. It works well in bedrooms, living rooms, or studies, bringing a sense of tranquility and creativity to the space. It can be used on walls, furniture, or decorative accents. Pairing it with neutral colors like gray, white, or beige can create a balanced and harmonious look. Additionally, incorporating metallic elements like gold or silver can enhance its elegance. Consider using this color in textiles, such as curtains, cushions, or rugs, to add depth and visual interest to the interior.