Cocoa Brown

General Information

The hex color code #2D2423 represents a dark, muted shade of brown, often described as Cocoa Brown. It is composed of 17.65% red, 14.12% green, and 13.73% blue. In the RGB color model, this translates to 45 red, 36 green, and 35 blue. The corresponding CMYK values are 0% cyan, 20% magenta, 23% yellow, and 82% black. This color leans towards the warmer side of the spectrum, providing a sense of earthiness and comfort. Colors similar to #2D2423 evoke feelings of stability and reliability. Because of its low saturation and dark value, it is often used in backgrounds or as an accent color rather than a primary color. Its subtlety makes it a versatile choice for various design applications, from web design to interior decoration.

The hex color #2D2423, also known as Cocoa Brown, presents some accessibility challenges, particularly when used for text or interactive elements. Due to its relatively low luminance, it can be difficult to read against lighter backgrounds. According to WCAG (Web Content Accessibility Guidelines), sufficient contrast between text and background is crucial for readability. For small text, a contrast ratio of at least 4.5:1 is recommended, while large text requires a ratio of 3:1. When using #2D2423 for text, it's essential to pair it with a very light background color to meet these contrast requirements. Tools like contrast checkers can help ensure compliance. Additionally, avoid using this color for critical interactive elements without clear visual cues, as users with low vision might struggle to identify them. Providing alternative styling options, such as high-contrast themes, can further enhance accessibility for all users.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design

  Cocoa Brown adds a warm, natural touch to websites. It is best used for background accents, borders, or non-critical text elements. Because of its darker nature, it's perfect for pairing with lighter fonts to ensure readability. This tone evokes feelings of comfort and simplicity, making it fitting for sites related to nature, food, or lifestyle content. For e-commerce, it can provide a sophisticated and inviting atmosphere, particularly when showcasing artisanal or handcrafted items. It is important to maintain proper contrast ratios for accessibility, especially for text-heavy sections. Careful selection of accompanying colors can either complement its warmth or provide a striking contrast to enhance visual appeal.

• Interior Design

  This shade of brown can create a warm, inviting atmosphere, reminiscent of a cozy café or library. It works well for walls, furniture, or accent pieces, pairing well with natural materials like wood and stone. For example, a cocoa brown accent wall complemented by light-colored furniture and warm lighting can establish a relaxing and sophisticated mood. Avoid overusing it in small spaces as it can make them feel cramped; balance it with lighter hues to maintain an open feel. Accents of gold or copper can enhance the richness, while brighter pops of color like teal or mustard can create a modern, eclectic look.

• Fashion

  Cocoa Brown is a staple in the fashion world, offering an earthy and sophisticated alternative to black. This hue can be used in anything from casual wear to elegant evening gowns. It pairs well with a myriad of colors, including creams, golds, and even vibrant jewel tones. In outfits, it can serve as a neutral base or a statement piece. For example, a cocoa brown leather jacket or pair of boots can add a touch of rustic chic to any ensemble. Accessorizing with metallic accents can further elevate the look. When styling, consider the occasion and pair it accordingly, from casual daywear to elegant evening attire.

Complementary color

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