Persian Indigo
General Information about Persian Indigo
The hex color #2D1D7B, also known as Persian Indigo, is a dark and saturated shade of blue-violet. It belongs to the broader family of blue colors, leaning towards the cooler end of the spectrum. In the RGB color model, it is composed of 17.65% red, 11.37% green, and 48.24% blue. Its CMYK representation is 0.63, 0.76, 0.00, 0.52, meaning it contains 63% cyan, 76% magenta, 0% yellow, and 52% black. This color is often associated with royalty, wisdom, and spirituality, carrying a sense of depth and mystery. In color psychology, indigo is thought to promote intuition and introspection, making it a popular choice for brands and designs that seek to convey these qualities. It is a strong and trustworthy color. The color can be combined with other colors like white, gray or different shades of violet.
The color #2D1D7B, a deep shade of Persian Indigo, presents some accessibility challenges, particularly in text-based contexts. Its low luminance value of 5 means that text rendered in this color against a white background may not provide sufficient contrast for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. This color is unlikely to meet these thresholds when paired with light backgrounds. To improve accessibility, consider using it sparingly for decorative elements or in combination with lighter, contrasting colors for text and interactive elements. Providing sufficient contrast ensures that the content is perceivable and usable by a wider audience, including those with low vision or color blindness. Another option could be to use the color on a dark background, or add white or light outline around the text.
Shades
Digital Color Formats
Alternative colors
- #3f308f
A slightly lighter shade of indigo that offers improved contrast against light backgrounds.
- #514187
A desaturated purple that can be used for backgrounds or decorative elements without overwhelming the design.
- #007bff
A vibrant blue color with high contrast, suitable for interactive elements like buttons and links
Applications
Interior Design: Sophisticated Ambiance
Persian Indigo can be employed to create a sophisticated and mysterious ambiance. Its deep saturation lends itself well to accent walls, upholstery, or even as a subtle wash over larger surfaces. When combined with metallic accents like gold or copper, it evokes a sense of luxury and refinement. Consider incorporating natural textures, such as wood or stone, to balance the richness of the color and create a more grounded and inviting space. It could work well in a bed room with dim lighting.
Branding and Marketing: Conveying Sophistication
This color can serve as a striking choice for branding and marketing materials seeking to convey sophistication, intelligence, and creativity. It is a strong color that evokes trust. Consider using it for logos, website headers, or packaging design. It pairs well with minimalist typography and clean layouts to maintain a sense of elegance and professionalism. Using it to contrast against white background can make a design pop.
Web Development: Modern User Interfaces
In web development, #2D1D7B can be used to create a sleek, modern user interface. It's especially suitable for headers, navigation bars, and other accent elements. Due to its dark nature, make sure to use lighter contrasting colors for text and icons on top of it to ensure readability and accessibility. Furthermore, this color should be combined with a vibrant color for buttons or interactive elements. This ensures that key actions are highly visible and easy to identify for users. In dark mode designs, Persian Indigo can act as a softer alternative to pure black, creating a visually comfortable experience while maintaining a sense of depth.