Persian Indigo
General Information
The hex color code #2D197F represents a deep, rich shade of purple known as Persian Indigo. It is composed of 17.65% red, 9.8% green, and 49.8% blue. In the RGB color model, this translates to the values R:45, G:25, B:127. Persian Indigo evokes feelings of royalty, mystery, and sophistication. Its unique blend of red and blue creates a sense of depth and intrigue, making it a popular choice for branding, design, and creative projects. The color sits on the cooler side of the spectrum, lending it a calming yet luxurious quality. It is often associated with creativity, intuition, and spiritual awareness, further enhancing its appeal in various applications.
The color #2D197F, a deep shade of Persian Indigo, presents some accessibility challenges. Its low luminance contrast against white text means that users with visual impairments may struggle to read the content. According to WCAG guidelines, the contrast ratio is significantly below the recommended minimum of 4.5:1 for normal text and 3:1 for large text. To improve accessibility, consider pairing this color with lighter text or using it as a background for lighter elements. Furthermore, avoid using it for crucial interactive elements without providing sufficient visual cues, such as borders or icons, to ensure usability for all users, including those with color vision deficiencies. Ensure sufficient contrast by using a color contrast checker tool. Providing alternative text, ARIA labels, and keyboard navigation support are further steps to create a more inclusive design.
Shades
Digital Color Formats
Alternative colors
- #483d8b
A slightly lighter shade of purple that offers better contrast against both light and dark backgrounds, enhancing readability and usability.
- #e6e6fa
A pastel purple that provides a softer look and is easier on the eyes, making it a good choice for backgrounds and large areas of color.
- #1e3a8a
A dark blue that is a bit brighter, which provides sufficient contrast while still being a great match for a professional look and feel.
Applications
Website Design
Persian Indigo can be used in website design to create a sophisticated and mysterious ambiance. It works well in headers, footers, and as an accent color to draw attention to specific elements. When used sparingly, it can impart a sense of luxury and exclusivity. Consider it for websites related to technology, fashion, or artistic endeavors where a bold and unique color scheme is desired. The color should be accompanied by lighter or warmer colors such as light greys, off-whites or gold to achieve sufficient contrast and ensure readability. It is essential to complement it with suitable typography and spacing to avoid visual overload and maintain user engagement.
Interior Design
In interior design, #2D197F can be employed to create a dramatic and intimate atmosphere in bedrooms, studies, or home theaters. It pairs well with metallic accents such as gold or silver, and can be balanced with lighter neutrals to prevent the space from feeling too dark. Use it for accent walls, upholstery, or decorative accessories to add a touch of elegance and depth. The effect can be enhanced by strategic lighting and the use of textured fabrics to create a luxurious and inviting environment. Consider adding some green plants to add a feeling of freshness to the room.
Fashion
In fashion, Persian Indigo makes a statement as a bold choice for evening wear, formal attire, or statement accessories. It can be paired with contrasting colors like mustard yellow or emerald green for a striking look, or with neutral tones for a more subdued effect. The color works well in velvet, silk, or satin fabrics to accentuate its richness and depth. Consider it for dresses, suits, handbags, or scarves to add a touch of sophistication and individuality. Incorporate metallic accents, such as gold or silver jewelry, to complement the color's inherent elegance.