Jacko Bean
General Information about #2D1607
The hexadecimal color code #2D1607 represents a very dark shade of brown, often described as 'Jacko Bean'. It belongs to the earth tone family, evoking feelings of warmth, stability, and nature. In the RGB (Red, Green, Blue) color model, #2D1607 is composed of 17.65% red, 8.63% green, and 2.75% blue. In the CMYK (Cyan, Magenta, Yellow, Key/Black) color model, it consists of 0% cyan, 51% magenta, 84% yellow, and 82% black. This composition indicates that the color is heavily skewed towards the yellow and black components, resulting in its deep, muted brown appearance. The color is not very bright, and should be used only in cases where high contrast is not needed.
The hex color #2D1607, also known as Jacko Bean, presents significant accessibility challenges, particularly in text-based applications. Its low lightness value of approximately 9% means it offers very little contrast against darker backgrounds, making text virtually illegible. Conversely, when used against a white or very light background, while somewhat more visible, it still falls short of WCAG (Web Content Accessibility Guidelines) recommended contrast ratios. To ensure accessibility, avoid using #2D1607 for text or important UI elements. If you must use this color, pair it with a very light color like #FFFFFF or a very desaturated yellow to provide adequate contrast. Careful consideration of text size and font weight can also marginally improve readability, but alternative, more accessible colors should be strongly considered.
Shades
Digital Color Formats
Alternative colors
- #462e1c
A slightly lighter shade of brown, offering better contrast while retaining a similar warm aesthetic.
- #59331a
A desaturated orange that provides more visual distinction and improves accessibility when used with darker backgrounds.
- #333333
A dark neutral, which is a good alternative to the dark brown and provide better contrast.
Applications
Web Design Accent
In web design, Jacko Bean (#2D1607) can be used sparingly as an accent color for backgrounds or borders, especially to evoke a sense of earthiness, warmth, or vintage appeal. However, due to its poor accessibility as a text color, it is best avoided for typography. Consider using it for decorative elements or in combination with a high-contrast color palette. For instance, it can be effective in creating a website design for coffee shops, rustic-themed restaurants, or brands focusing on natural products. In interior design mockups, this color can represent dark wood accents or leather textures, adding depth and richness to the visuals.
Fashion and Product Design
In fashion and product design, Jacko Bean offers a sophisticated and understated choice for leather goods, accessories, or packaging. Its dark brown hue exudes quality and timelessness, making it suitable for products targeting a mature and discerning audience. Imagine a high-end leather handbag, a pair of elegant boots, or artisanal chocolate packaging using this color to convey a sense of luxury and refinement. The color's natural appeal also makes it a good fit for brands promoting sustainability or ethical sourcing, enhancing the perception of authenticity and responsibility.
Branding
In branding, #2D1607 can be used in logo and color palettes for businesses that want to appear serious and established. It can also be used as a background color on printed materials. This color works well for coffee and chocolate brands.