Jacaranda

General Information about Jacaranda (#2D001C)

The hex color #2D001C, often referred to as Jacaranda, is a deep, muted shade of purple with red undertones. It belongs to the family of dark shades, possessing a unique blend of sophistication and mystery. In the RGB color model, #2D001C is composed of 17.65% red, 0% green, and 10.98% blue. Its CMYK values are approximately 0% cyan, 100% magenta, 38% yellow, and 82% black. This color is not particularly common in everyday design, but it is often chosen to evoke feelings of luxury, creativity, and depth. Its unique combination of red and purple makes it a versatile choice for brands seeking to stand out and communicate a sense of elegance and sophistication. The name Jacaranda refers to a genus of flowering plants native to subtropical and tropical regions, known for their beautiful purple blossoms, which this color aims to emulate.

The hex color #2D001C, also known as Jacaranda, presents several accessibility challenges, primarily due to its low luminance. When used as a foreground color, it requires a very light background to ensure sufficient contrast for readability, especially for users with visual impairments. According to WCAG guidelines, the contrast ratio between the text and background should be at least 4.5:1 for normal text and 3:1 for large text. Using #2D001C on a dark background would fail these contrast tests, making it difficult for many users to read the content. To improve accessibility, consider pairing it with lighter shades or using it sparingly for decorative elements rather than essential text. Also, avoid using it for interactive elements without clear visual cues and sufficient contrast to indicate their functionality. Providing alternative color schemes can further enhance accessibility for users with specific visual needs.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design Accents

  In web design, Jacaranda (#2D001C) can be utilized as an accent color to highlight specific sections or elements on a website. For instance, it can serve as the background color for headers or footers, drawing attention without overwhelming the user. It's particularly effective for brands aiming to convey a sense of luxury, creativity, or mystique. However, due to its darkness, it should be paired with lighter, contrasting colors for text and other interactive elements to maintain readability and accessibility. Thoughtful application ensures that the color enhances the user experience rather than detracting from it.

• Dramatic Makeup Looks

  In the beauty industry, Jacaranda (#2D001C) is often used for creating bold and dramatic makeup looks. It can be applied as an eyeshadow to add depth and intensity to the eyes, or as a lip color to create a statement look. The color's richness and depth make it suitable for evening wear or special occasions. When used in nail polish, Jacaranda can provide a sophisticated and elegant touch. Due to its strong pigmentation, it is often combined with other colors or used as a base for creating unique and eye-catching designs. Its regal presence makes it a favorite for expressing individuality and style.

• Luxurious Interior Accents

  Jacaranda, with its deep, rich hue, lends itself beautifully to interior design, particularly when aiming for a luxurious or dramatic atmosphere. It can be used as an accent wall color in living rooms or bedrooms to create a focal point, adding depth and warmth to the space. When paired with metallic accents like gold or copper, Jacaranda evokes a sense of opulence and sophistication. In smaller doses, it can be incorporated through decorative elements such as throw pillows, curtains, or artwork, providing a pop of color without overwhelming the room. Careful lighting is essential to enhance its richness and prevent it from appearing too dark.

Complementary color

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