Rangitoto
General Information about #2C3123
The hexadecimal color code #2C3123 represents a dark shade of green, often associated with nature, earth, and stability. It is a muted and desaturated color, giving it a subtle and understated appearance. In the RGB color model, it is composed of 17.3% red, 19.2% green, and 13.7% blue. The CMYK color model representation is 10% cyan, 0% magenta, 29% yellow, and 81% black. Colors similar to #2C3123 include various shades of olive green, forest green, and khaki. This color is often used in designs that aim to evoke a sense of calmness, reliability, and connection to the environment. The name 'Rangitoto' suggests a connection to the natural world, as it is also a volcanic island.
The color #2C3123, also known as Rangitoto, presents some accessibility challenges, particularly in text-based contexts. Its relatively low luminance makes it difficult to achieve sufficient contrast against common background colors like white. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text to ensure readability for users with visual impairments. This color may not meet these ratios when paired with lighter backgrounds, potentially causing eye strain and reduced comprehension. When using #2C3123, careful consideration should be given to its contrast ratio with surrounding elements. Employing color contrast tools to test different combinations is highly advisable. Adjusting the color to a slightly lighter shade or using a darker background can significantly improve accessibility. Providing alternative cues, such as text labels or icons, can also enhance the user experience for individuals with color vision deficiencies.
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Alternative colors
Applications
Web Design
In web design, #2C3123 can be used to create a natural and calming aesthetic, suitable for websites related to nature, outdoor activities, or sustainable living. It can be used for background elements, subtle borders, or as an accent color. To make the webpage more accessible, it is important to ensure adequate contrast with the text and other interactive elements. For example, the color can be paired with lighter shades of green or beige to achieve a balanced and visually appealing design. It is best to use this color to give a feeling of earth.
Interior Design
In interior design, #2C3123 can be incorporated into various elements such as wall paint, furniture upholstery, or decorative accents. This hue evokes a sense of earthiness and tranquility. When pairing it with other colors, consider using natural materials like wood, stone, and linen to enhance the organic feel. Complementary colors such as warm beige, soft cream, or even muted gold can create a balanced and inviting space. The use of indoor plants can further enhance the connection to nature, creating a harmonious and relaxing atmosphere.
Branding
This color is ideal for brands that want to convey a sense of stability, growth, and environmental consciousness. It can be used in logos, marketing materials, and product packaging to create a consistent and recognizable brand identity. Brands associated with organic products, sustainable practices, or outdoor adventures can especially benefit from this color. The color can be paired with other natural tones to reinforce the brand message and create a visually appealing aesthetic that resonates with the target audience.