Jacarta
General Information about #2C2F6B
The hexadecimal color #2C2F6B, often referred to as 'Jacarta,' is a dark, desaturated blue-purple hue. It is composed of 17.25% red, 18.43% green, and 41.96% blue. In the RGB color space, it represents a relatively subdued color, leaning towards the cooler side of the spectrum. This color is frequently associated with feelings of calmness, sophistication, and depth. Jacarta is often used in design to convey a sense of professionalism and reliability. Its muted nature allows it to be versatile, working well as both a background and an accent color, depending on the specific design context. Its dark shade implies a formal tone, which is crucial to consider when using the color. The jacarta color provides a modern and sophisticated feel.
The hex color #2C2F6B, also known as Jacarta, presents certain accessibility considerations, especially in web design. Its relatively low lightness value means that using it as a background color requires careful selection of foreground text colors to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When using #2C2F6B, lighter shades of yellow, white, or very pale greens would likely provide adequate contrast. It is crucial to test color combinations using accessibility tools to verify compliance. Furthermore, avoid using this color for crucial visual elements without sufficient contrast, as it may be difficult for users with visual impairments to perceive them. Providing alternative cues like labels or icons can also improve usability.
Shades
Digital Color Formats
Alternative colors
- #3e428f
A slightly lighter shade that maintains the richness of the original while offering better contrast possibilities.
- #333333
A more neutral tone that can be used as a background for text and other elements.
- #333675
Similar tonality as the original, providing a slightly higher contrast when using it with text and other elements
Applications
Web and UI Design
In web design, #2C2F6B can be used for headers, footers, or sidebars to provide a sense of depth and sophistication. It pairs well with lighter accent colors like pale yellows or light blues to create a visually appealing contrast. In UI design, this color can serve as a primary brand color, particularly for applications targeting professional or academic audiences. When using this color, ensure readability by applying it with light color fonts and ensuring enough space for elements to breath.
Fashion and Interior Design
#2C2F6B, or Jacarta, can be used in fashion design to create evening wear or formal attire. This color expresses sophistication and style in combination with gold or silver accessories. In interior design, Jacarta can be used as an accent wall color in studies or living rooms. Combining the color with light furniture will brighten up the room and set a unique atmosphere.
Marketing and Branding
In the field of marketing, #2C2F6B can be used to create a sense of trust and reliability, with application in logos, websites and ads. For example, financial institutions might use this color to convey stability. Because of the general association with trustworthiness it is important to ensure transparency and honesty. Combining it with vibrant brand colors is a common technique.