Jacarta
General Information about #2C2771
The hex color #2C2771, often referred to as Jacarta, is a deep, muted shade of purple with strong undertones of blue. In the RGB color model, it is composed of 17.3% red, 15.3% green, and 44.3% blue. The color falls within the range of dark purples, evoking feelings of sophistication, mystery, and depth. It's commonly used in designs aiming to project a sense of elegance and refinement. In color psychology, purple is often associated with creativity, wisdom, and spirituality. Jacarta, with its darker hue, can also convey a sense of authority and power. The color's muted nature makes it a versatile choice for various applications, from digital interfaces to physical designs.
The hex color #2C2771, also known as Jacarta, presents some accessibility challenges, particularly when used as a background or text color. Due to its relatively dark nature, it requires careful consideration to ensure sufficient contrast with foreground elements, especially text. A light color, such as white (#FFFFFF) or a very pale yellow (#FFFFE0), would be necessary for text to be legible against a Jacarta background. According to WCAG (Web Content Accessibility Guidelines) standards, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text to meet AA compliance. Using online contrast checkers is essential to verify that color combinations meet these guidelines. Furthermore, avoid using #2C2771 for critical interface elements without proper contrast, as it could lead to usability issues for users with visual impairments. It's also a good practice to provide alternative color schemes that offer higher contrast options.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
Jacarta (#2C2771) can be used to create a sophisticated and mysterious atmosphere in web design. It can serve as a primary background color for websites related to technology, science, or even creative arts. When paired with lighter text and strategic use of white space, it helps in creating a modern and engaging user interface. Furthermore, Jacarta can be incorporated into website headers, footers, and call-to-action buttons to draw attention and guide user interaction. Ensure the design does not solely rely on color to convey important information to keep it accessible.
Interior Design
In interior design, Jacarta can be utilized to create a luxurious and calming environment. It works exceptionally well in bedrooms or studies, providing a sense of depth and tranquility. The color can be applied to walls, upholstery, or decorative accents. To prevent the room from feeling too dark, balance it with lighter shades of gray, beige, or white. Metallic accents, such as gold or silver, can enhance the richness of the color. In the living room, the color can be used in carpets, curtains, or accent chairs.
Fashion
In fashion, Jacarta adds an element of elegance and intrigue to clothing and accessories. It can be used in evening gowns, suits, or outerwear to create a striking visual statement. It also looks great in accessories like scarves, handbags, and hats. Combine it with neutral colors like black, white, or gray to create a balanced look, or pair it with complementary colors for a bolder statement. The color is suited for leather accesories.