Jacarta
General Information
The hex color #2C2672, often referred to as Jacarta, is a dark shade of purple that evokes feelings of sophistication and mystery. In the RGB color model, it consists of 17.3% red, 15.3% green, and 44.7% blue. This composition gives it a deep and rich hue. The color is often associated with luxury, creativity, and wisdom. It's a popular choice in design when aiming to create a sense of depth and intrigue. Jacarta's unique blend makes it a versatile option for both digital and print media. Understanding its properties helps designers leverage its aesthetic potential effectively.
The hex color #2C2672, also known as Jacarta, presents some accessibility challenges, especially concerning text and interactive elements. When used as a background color, it requires careful consideration of the foreground text color to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Using a light color like white or a very pale yellow as the text color can help meet these requirements. Additionally, avoid using this color for critical interactive elements without clear visual cues, such as borders or icons, to aid users with visual impairments. Providing alternative themes or customizable color options can significantly improve the accessibility of interfaces using this dark shade of purple.
Shades
Digital Color Formats
Alternative colors
- #4a4499
A lighter shade of purple that provides better contrast against dark text, improving readability.
- #3f3980
A slightly desaturated version that can be easier on the eyes and works well for backgrounds.
- #5e56a7
A brighter purple that can be used as an accent color to draw attention to important elements.
Applications
Web Design
In web design, Jacarta (#2C2672) can be effectively used to create a sense of sophistication and depth. It is particularly well-suited for header backgrounds, call-to-action buttons, and other design elements where you want to convey a sense of luxury or exclusivity. Because of its darkness, it is most effective when combined with contrasting, lighter colors to highlight important information and improve overall readability. Jacarta is a great choice for technology, finance, or educational platforms that aim to create a distinguished and trustworthy brand image. Careful attention to color contrast is vital to ensure accessibility and usability.
Interior Design
In interior design, Jacarta (#2C2672) serves as an excellent accent color, adding a touch of elegance to various spaces. It works wonderfully in bedrooms or living rooms to create a cozy and intimate atmosphere. When paired with lighter hues like creams or grays, it creates a balanced and inviting setting. The color is also suitable for accessories such as throw pillows, curtains, or artwork, which can elevate the room's aesthetic. Consider using Jacarta in combination with metallic accents like gold or silver to amplify its luxurious feel. This color creates an atmosphere of luxury and sophistication.
Fashion and Beauty
In the beauty and fashion industry, Jacarta can be used in makeup products like eyeshadows or eyeliners to create a dramatic, eye-catching look, and can also be featured in nail polish to add a sophisticated touch to the user's attire. Jacarta (#2C2672) can be applied to clothing as a primary or secondary color to convey an alluring and creative mood, such as dresses, skirts, or blouses, and accessories such as purses, wallets, scarfs and belts. In these applications, Jacarta provides a regal and serious aesthetic.