Cocoa Brown
General Information about Cocoa Brown
The hex color #2C221E, often referred to as Cocoa Brown, is a dark and earthy shade of brown. In the RGB color model, it consists of 17.3% red, 13.33% green, and 11.76% blue. This color is commonly associated with warmth, comfort, and natural elements. It is frequently used in design to evoke a sense of groundedness, reliability, and sophistication. Due to its dark nature, it is often used sparingly as an accent color or background element to provide contrast and depth. In branding, #2C221E can convey a sense of tradition and stability, making it suitable for businesses that want to project an image of trustworthiness and experience. Its subtle and understated nature makes it a versatile choice for a variety of design applications.
The hex color #2C221E, a dark shade of brown, presents certain accessibility challenges, especially in web design. When used as a background color, it necessitates very light text to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. Using #2C221E may require careful selection of text colors to meet these standards. For users with visual impairments, insufficient contrast can make content difficult or impossible to read. Therefore, when incorporating #2C221E, consider utilizing contrast checking tools to verify compliance with accessibility standards and offer alternative high-contrast themes or adjust the lightness of this color to improve readability for all users. Also avoid using this color for small icons or fine details, where legibility is crucial.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #2C221E can be used sparingly for elements like headers, borders, or subtle backgrounds to evoke a sense of sophistication and warmth. It pairs well with lighter neutral colors to create a balanced visual experience. However, it should be used cautiously for text to ensure readability. It's suitable for websites related to coffee, chocolate, or rustic themes. For logos, it can convey reliability and groundedness. This color is suitable for luxury brands that seek to communicate a sense of prestige and quality.
Interior Design
In interior design, #2C221E can be employed to create a cozy and inviting atmosphere in living rooms or bedrooms. It works well as an accent color for walls, furniture, or decor. It can be paired with warm lighting and natural materials like wood and leather to enhance the sense of comfort. It is perfect for creating a rustic and welcoming environment and can be used in spaces designed for relaxation and conviviality, also in combination with plants.
Fashion
In fashion, #2C221E can be incorporated into clothing and accessories to add a touch of understated elegance. It is a versatile color that can be paired with both casual and formal attire. Use this color in combination with textures like velvet, leather and knitted fabrics.