Jacko Bean
General Information
The hex color #2C1909, often referred to as Jacko Bean, is a dark and subdued shade of brown. In the RGB color model, it is composed of 17.3% red, 9.8% green, and 3.5% blue. This color is more prominent in visual designs that aim to evoke a sense of earthiness, warmth, or vintage aesthetics. It is typically associated with natural materials like wood, leather, and soil. Jacko Bean's low saturation and darkness make it a subtle choice, often used as a background or accent color rather than a primary focus. It conveys a feeling of stability, reliability, and understated elegance, making it popular in branding and design for companies wanting to project a traditional or sophisticated image.
The hex color #2C1909, also known as Jacko Bean, presents significant accessibility challenges, particularly in text-based applications. Its low luminance value means it offers very little contrast against both white and black backgrounds. According to WCAG guidelines, sufficient contrast is crucial for readability, especially for users with visual impairments. When used as text, #2C1909 would likely fail accessibility tests against standard light and dark background colors. To ensure accessibility, avoid using this color for text or interactive elements unless paired with a carefully chosen, much lighter color that provides a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. A contrast checker tool can help determine compliant color pairings. For decorative elements, consider its impact on users with color deficiencies.
Shades
Digital Color Formats
Alternative colors
Applications
Web, Interiour and Fashion
In web design, Jacko Bean can be used sparingly as an accent color for backgrounds or borders to evoke a sense of warmth and earthiness. It's particularly suitable for websites related to coffee, chocolate, or natural products. In interior design, this color can be incorporated through wooden furniture, leather accents, or wall paint in studies or cozy living rooms to create a sophisticated and inviting atmosphere. For fashion, it can be an excellent choice for leather accessories, boots, or fall and winter outerwear, adding a touch of understated elegance. Its use as a background color for text should be avoided.
Branding
Jacko Bean, with its rich, dark brown hue, can be utilized in branding to communicate sophistication, stability, and trustworthiness. This color is especially effective for companies dealing in artisanal goods, fine liquors, or exclusive services. The deep brown evokes a sense of tradition and quality, making it ideal for logos, packaging, and marketing materials where a touch of heritage is desired. The earthiness of Jacko Bean lends itself to creating a sense of genuineness and approachability.
Graphic Design
In graphic design, Jacko Bean can serve as a subtle background tone, allowing brighter colors to pop and creating visual hierarchy. It works well in print designs, such as business cards or brochures, where a sophisticated and grounded aesthetic is desired. The color helps anchor the design and provides a sense of stability, making other elements stand out while still maintaining a cohesive overall look. Use it sparingly to prevent the design from feeling too heavy or monotonous. Consider pairing it with lighter complementary colors to enhance visual interest and balance.