Melanzane
General Information about #2C081B
The hexadecimal color code #2C081B, also known as Melanzane, is a dark, muted shade of red-purple. It belongs to the dark moderate red hue family. In the RGB color model, #2C081B consists of 17.25% red, 3.14% green, and 10.59% blue. In the CMYK color model, it is composed of 0% cyan, 81.71% magenta, 38.82% yellow, and 82.75% black. This color is often associated with sophistication, elegance, and mystery. Its subdued nature makes it a versatile choice for various design applications where a subtle yet impactful color is desired. The color is named after the Italian word for Eggplant, Melanzane.
The color #2C081B, a deep, muted shade reminiscent of eggplant, presents distinct accessibility challenges. Its low luminance value of approximately 3.4% means it offers very little contrast against white text or backgrounds, failing WCAG standards for normal text (AA) and large text (AA) by a significant margin. To improve accessibility, it is crucial to pair this color with much lighter text colors, aiming for a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. White or light beige hues would be suitable choices. Alternatively, this color could be used sparingly for purely decorative elements where readability is not a concern. When used as a background, ensure sufficiently large and bright text is implemented. Avoid using it for interactive elements like buttons without careful consideration of the text and its contrast.
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Applications
Web Design Accent
In web design, #2C081B can serve as an accent color for headers, footers, or background elements to evoke a sense of sophistication and mystery. It pairs well with neutral tones like greys and creams to create a balanced and visually appealing aesthetic. This color is suitable for websites in the beauty, fashion, or culinary industries, where a rich and luxurious feel is desired. The color can be used to highlight important information, call to action, or as a subtle background for text blocks. Also, this color can be used as a secondary accent color, in combination with other colors for a richer theme.
Interior Design Accent
In interior design, #2C081B lends itself well to creating cozy and intimate spaces. It can be used as a wall color in bedrooms or living rooms to establish a warm and inviting atmosphere. It works particularly well with metallic accents like gold or copper, as well as natural materials like wood and leather. Accents of lighter, contrasting colors like ivory or dusty rose can prevent the space from feeling too dark. The color can also be used in furniture, textiles, and decorative accessories to add depth and richness to a room's design.
Beauty and Cosmetics
In the beauty industry, #2C081B serves as an excellent color for cosmetics and packaging, especially for lipstick, eyeshadow, and nail polish. It embodies sophistication and elegance, making it appealing to consumers seeking a touch of luxury. This color can also be used in branding and advertising to convey a sense of opulence and exclusivity. It can be paired with metallic accents like gold or silver to enhance its luxurious feel. The color can also be combined with other complementary colors to create a cohesive and sophisticated brand identity.