Jacaranda
General Information about Jacaranda (#2C0724)
Jacaranda, represented by the hexadecimal color code #2C0724, is a dark, muted shade of purple. It derives its name from the Jacaranda tree, known for its vibrant purple blossoms. In the RGB color model, #2C0724 consists of 17.3% red, 2.7% green, and 14.1% blue. This color falls within the cool color spectrum and is often associated with qualities such as royalty, mystery, and sophistication. Due to its low lightness value, it is considered a deep, rich color that can evoke feelings of luxury and elegance. In terms of color theory, Jacaranda can be effectively paired with complementary or analogous colors to create visually appealing and balanced designs, considering its position in the color wheel.
The color #2C0724, a deep, muted purple, presents some accessibility challenges. Its low lightness value (approximately 9%) means that text rendered in this color on a white background, or vice versa, would likely fail WCAG contrast requirements. To ensure readability, especially for users with visual impairments, it's crucial to use a very light text color like #FFFFFF on a background of #2C0724, or use #2C0724 as a background for a very light color like #FFFFFF. Tools like contrast checkers can help verify sufficient contrast ratios, aiming for at least 4.5:1 for normal text and 3:1 for large text. Alternatives to simply adjusting text color include adding a background overlay to lighten the color slightly, or choosing a different, more accessible color altogether. Keep in mind that the goal is to create a visually comfortable and easily readable experience for all users.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Accent
In web design, Jacaranda (#2C0724) can be utilized sparingly as an accent color to add depth and richness to a website's palette. It works well for highlighting key elements or creating a sophisticated, luxurious feel. Because of its darkness, it should primarily be used as a background color with light foreground elements, or in small doses in illustrations or graphics. It's suitable for websites related to beauty, fashion, or high-end products where a sense of elegance is desired. Avoid using it for large blocks of text as it can strain the eyes and reduce readability.
Interior Design Accent
In interior design, Jacaranda (#2C0724) evokes a sense of mystery and opulence. It can be used in small doses as an accent wall color in bedrooms or living rooms to create a cozy, intimate atmosphere. Pairing it with lighter colors like creams, grays, or even metallics can enhance its richness without making the space feel too dark or enclosed. It's often used in textiles such as velvet throw pillows or luxurious drapes to add a touch of elegance and drama to a room. Jacaranda can also be incorporated into artwork or decorative accessories to create visual interest and depth.
Beauty & Cosmetics
In the beauty industry, Jacaranda (#2C0724) can be used as an eyeshadow color for a smoky or dramatic look. When paired with lighter shades and metallic accents, it creates a mesmerizing effect that enhances the eyes' natural beauty. It is a great color for eyeliner, either as pencil, or as a part of an eyeshadow design. Furthermore, it can be a unique color for lipsticks for special occasions, or fashion events.