Jacaranda
General Information about Jacaranda (#2C052F)
Jacaranda, represented by the hexadecimal color code #2C052F, is a dark, muted shade of purple. It's a color that evokes feelings of mystery, sophistication, and luxury. In the RGB color model, #2C052F is composed of 17.3% red, 2% green, and 18.4% blue. In the CMYK color model, it consists of 6% cyan, 89% magenta, 0% yellow, and 82% black. This color falls within the purple color family but is more subdued than brighter purples like violet or magenta. Jacaranda can be associated with creativity, royalty, and spirituality. Its dark nature makes it suitable for creating a sense of depth and drama in designs. The color name 'Jacaranda' comes from the Jacaranda tree, known for its beautiful purple flowers. Due to its dark value, it is typically used as an accent color rather than a primary color.
The color #2C052F, also known as Jacaranda, presents accessibility challenges due to its dark nature. When used as a background color, it requires very light text to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. Using tools like contrast checkers is crucial to verify compliance. For users with visual impairments, especially those with low vision, insufficient contrast can render text unreadable. In cases where #2C052F is used for interactive elements like buttons or links, hover states and focus indicators must also provide sufficient contrast to be easily discernible. When pairing #2C052F with other colors, ensure that the color combinations maintain adequate contrast to support users with different visual abilities. Alternatives such as lighter shades or contrasting accent colors might be necessary to enhance overall accessibility and usability.
Shades
Digital Color Formats
Alternative colors
- #441047
A slightly lighter shade that maintains the purple hue while improving contrast against darker text.
- #402043
A more desaturated color alternative that provides a softer look and better readability in many contexts.
- #552258
A brighter and softer color option which can offer a lighter visual while keeping a touch of the Jacaranda's elegance.
Applications
Web Design
In web design, Jacaranda (#2C052F) can be used to create a sophisticated and luxurious feel. It's often employed in websites for high-end brands, such as cosmetics, jewelry, or fashion boutiques. The color works well in headers, footers, and as an accent color to draw attention to specific elements. When used sparingly and balanced with lighter hues, it can convey elegance and exclusivity. However, care should be taken to ensure readability by pairing it with contrasting text colors, such as white or light gold. It also works well in creating a unique dark mode version of a website for users who prefer darker interfaces.
Beauty & Cosmetics
In the beauty industry, Jacaranda (#2C052F) can be seen in packaging for premium skincare and makeup products. The deep, mysterious purple evokes a sense of opulence and sophistication. It's also suitable for eye shadows, lipsticks, and nail polishes, offering a bold and glamorous look. When used in marketing materials, such as brochures and advertisements, Jacaranda can help to position a brand as high-end and desirable. This color helps create an aura of mystery and exclusivity. In social media, Jacaranda can be part of the visual identity, used in backgrounds, overlays, and graphic elements to reinforce brand recognition.
Interior Design
In interior design, Jacaranda (#2C052F) can serve as an accent color in rooms intended to feel luxurious and calming. It can be applied to items such as throw pillows, curtains, or a feature wall in a bedroom or lounge. When paired with neutral tones like grey, beige, or white, it adds a touch of elegance without overwhelming the space. It is particularly suitable for spaces designed for relaxation and contemplation. It is not ideal for large surface areas or children's rooms, where lighter and more energetic colors are usually preferred. Good lighting is essential to prevent the space from feeling too dark or somber.