Jacaranda
General Information
The hex color #2C032C, also known as Jacaranda, is a dark, muted shade of purple. It resides in the red-purple hue range and is characterized by its low saturation and luminance. In the RGB color model, it is composed of 17.3% red, 1.2% green, and 17.3% blue. In the CMYK color model, it consists of 0% cyan, 95.6% magenta, 0% yellow, and 82.7% black. This color is often associated with sophistication, mystery, and elegance. Its subdued nature makes it suitable for applications where a subtle yet impactful visual presence is desired. Jacaranda can be effectively used in both digital and print media to evoke a sense of luxury and creativity. It also is the same color as certain types of gemstones, plants and liquids.
The color #2C032C, a deep, muted purple, presents certain accessibility challenges, particularly in web design. Its low luminance value means that text rendered in this color may be difficult for users with visual impairments to read, especially against darker backgrounds. To ensure accessibility, it's crucial to use this color with a high contrast ratio. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text (14 points bold or 18 points regular) as per WCAG guidelines. When using #2C032C for text, consider pairing it with a very light color like #FFFFFF or a pale yellow to meet these contrast requirements. Additionally, avoid using this color as the sole indicator of interactive elements, such as links, as colorblind users might not be able to differentiate them. Providing alternative cues, like underlines or icons, is essential for inclusive design. Thoughtful application of this color can enhance visual appeal without compromising accessibility.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Accent
In web design, Jacaranda (#2C032C) can serve as an accent color for headers, backgrounds, or decorative elements, lending a touch of sophistication and luxury. Its dark hue is most effective when paired with lighter, contrasting colors to ensure readability and visual balance. Consider using it sparingly in user interfaces to highlight specific elements without overwhelming the overall design. For example, it can be used for call-to-action buttons on a light background, or as a subtle background color for a section highlighting key features or testimonials. In branding, this color communicates creativity, luxury, and elegance, making it suitable for brands in the beauty, fashion, or artistic industries.
Interior Design Accent
In interior design, Jacaranda (#2C032C) can be used to create a moody and luxurious atmosphere in bedrooms or living rooms. It works well as an accent wall color, especially when paired with lighter neutrals like gray or beige. Consider using it in velvet or silk textiles for throws or cushions to enhance its richness. It is particularly suitable for creating a dramatic, intimate space, often used in combination with metallic accents like gold or copper to enhance its luxurious feel.
Fashion Accent
In fashion, Jacaranda (#2C032C) is a sophisticated choice for evening wear or formal attire. The color can be used in luxurious fabrics like velvet, satin, or silk to enhance its rich and elegant appearance. It's often paired with gold or silver accessories to create a glamorous look. Also, it could be a great choice for winter accessories like scarves or hats.