Jacaranda
General Information about #2C022E
The hexadecimal color code #2C022E represents a dark, muted shade of purple, often described as jacaranda, due to its resemblance to the color of jacaranda flowers. It's composed of 17.3% red, 0.8% green, and 18% blue. In the RGB color space, this translates to R:44, G:2, B:46. In the CMYK color space, its values are C:0.04, M:0.96, Y:0.0, K:0.82. This color evokes feelings of sophistication, mystery, and luxury. It is often used in designs where a sense of elegance and depth is desired. Jacaranda, from which the color name derives, is known for its beautiful purple-blue flowers, often found in warmer climates.
The color #2C022E, a deep, muted purple, presents some accessibility challenges, especially when used for text. Its low lightness value results in a weak contrast against both white and black backgrounds. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is required for normal text and 3:1 for large text to ensure readability for users with visual impairments. #2C022E likely falls short of these recommendations in many scenarios. To improve accessibility, consider pairing #2C022E with significantly lighter colors like whites, creams, or light yellows for text. When using it as a background, opt for very light or white text. Also, avoid using this color for crucial interactive elements without sufficient contrast, as it might be difficult for some users to identify and interact with them. Providing alternative color schemes can also enhance the user experience for individuals with different visual needs.
Shades
Digital Color Formats
Alternative colors
- #440a67
A slightly lighter shade of purple offers better contrast while maintaining a similar aesthetic.
- #3f3b3d
A desaturated purple can be easier on the eyes and provide a more subtle background.
- #5e0029
A dark purple with a touch of red can offer a warmer feel and improve contrast with lighter elements.
Applications
Web Design - Background and Accents
In web design, #2C022E can serve as a sophisticated background color for sections intended to evoke a sense of luxury or mystery. It's particularly effective when used sparingly, perhaps for headers or footers, and paired with contrasting text in white or light gold. Ensure buttons and interactive elements use brighter colors to ensure accessibility. Use it for branding elements where a feeling of uniqueness is desired, such as logos or background accents. Its darkness lends well to creating a modern feel, while still being relatively inviting.
Beauty and Cosmetics
In the beauty industry, #2C022E, reminiscent of Jacaranda blooms, is an excellent choice for eye shadow or lipstick shades, especially for evening wear. It can create a striking, dramatic look when paired with neutral eye makeup or a nude lip. For packaging design, it communicates sophistication and elegance, making it suitable for high-end cosmetic brands. The depth of the color also means it works well in branding where customers expect the product to be long-lasting and reliable.
Interior Design Accent Color
In interior design, #2C022E can be used as an accent wall color in a bedroom or living room to create a cozy and intimate atmosphere. It pairs well with metallic accents like gold or copper. For furniture, consider using it for velvet or suede upholstery to enhance the sense of luxury. The color is very dark, so be sure to have plenty of lighting in the room where it is used. Dark colors tend to shrink a room, but create a very personal space when correctly applied.