Azure
General Information about Azure
The hexadecimal color #2B54AB, commonly known as Azure, falls within the blue color family. It is composed of 17.1% red, 33.7% green, and 67.1% blue. In the RGB color model, it represents a combination of these primary colors. Azure is often associated with feelings of calmness, serenity, and trustworthiness. In color psychology, blue hues are frequently linked to stability, reliability, and intelligence. It has been widely used in corporate branding to convey a sense of professionalism and dependability. The color's versatility makes it suitable for a wide range of design applications, from digital interfaces to print materials.
The hex color #2B54AB, also known as Azure, presents several accessibility considerations for web developers. Its contrast ratio against white (#FFFFFF) is approximately 4.7:1, which meets the WCAG AA standard for normal text but falls short of the AAA standard. For larger text (14pt bold or 18pt regular), it meets the AA standard. When using this color for text, it's crucial to ensure sufficient contrast against the background to accommodate users with visual impairments. Consider using a lighter shade of white or a darker shade of blue for better contrast. Additionally, avoid using this color as the sole indicator of interactive elements; supplement it with labels or other visual cues to ensure usability for users with color blindness.
Shades
Digital Color Formats
Alternative colors
- #3366cc
A slightly lighter shade of blue that provides better contrast against white backgrounds.
- #1e3a8a
A darker shade of blue that offers a higher contrast ratio, making it suitable for text on light backgrounds.
- #4682b4
A muted blue that provides a calm and soothing aesthetic, suitable for backgrounds.
Applications
Corporate Website Design
Azure (#2B54AB) can be used to create a sophisticated and professional website design. Its calming effect will be great for the user experience. Employ it in website headers, navigation menus, and interactive elements to establish a cohesive brand identity. The color contributes to a sense of trust and stability, making it suitable for businesses in finance, technology, or consulting.
Fashion Apparel
This azure color can be incorporated into fashion apparel to evoke feelings of tranquility and confidence. Use it as a primary color for blouses, dresses, or accessories to create a statement piece. Pair it with neutral tones like gray, white, or black to balance its boldness and create a fashionable outfit.
Interior Design
Azure (#2B54AB) can be applied in interior design to create a serene and elegant ambiance. Consider using it as an accent wall color in bedrooms, living rooms, or studies to foster a sense of relaxation and focus. Complement it with natural materials like wood, stone, or plants to create a harmonious and inviting space.