San Juan
General Information about #2B4C6D
The hexadecimal color #2B4C6D, also known as San Juan, is a dark shade of cyan-blue. It's composed of 17.1% red, 29.8% green, and 42.7% blue. In the RGB color space, it lies closer to blue than to green or red. The color evokes feelings of calmness, trustworthiness, and sophistication. In color psychology, blues are often associated with stability and reliability, making it a popular choice for corporate branding and professional design contexts. The relatively low saturation and brightness contribute to its muted, elegant appearance. San Juan is a versatile color that can be used in a variety of applications, from website design to interior decoration.
The color #2B4C6D, also known as San Juan, presents moderate accessibility challenges. Its contrast ratio against white text is approximately 3.8:1, which falls short of the WCAG AA standard requiring a contrast ratio of 4.5:1 for normal text. To ensure accessibility, consider using it with larger text sizes (14pt bold or 18pt regular) or pairing it with a lighter color for text. When used as a background, ensure that interactive elements like buttons and links have sufficient contrast to be easily distinguishable by users with visual impairments. Providing alternative visual cues, such as underlines for links or borders for buttons, can further enhance usability. When using San Juan, careful consideration of contrast is crucial for inclusive design.
Shades
Digital Color Formats
Alternative colors
Applications
Website Design
San Juan (#2B4C6D) is well-suited for crafting sophisticated and calming website designs. Its understated elegance makes it ideal for backgrounds in the technology, finance, or healthcare sectors. Use it sparingly for headers or accents to draw attention without overwhelming the user. When paired with complementary colors like light yellows or oranges, San Juan creates a visually engaging experience that is both professional and approachable. This color promotes feelings of trust and reliability, making it a strategic choice for websites aiming to establish credibility.
Interior Design
In interior design, San Juan can be used to create a serene and relaxing atmosphere. It works well in bedrooms or studies, promoting a sense of calmness and focus. Pair it with warm neutrals like beige or cream to balance the coolness of the blue and create a cozy, inviting space. San Juan can also be used as an accent color in larger spaces, such as living rooms or dining rooms, to add a touch of sophistication without dominating the overall design. Consider using it for upholstery, curtains, or decorative accessories.
Branding and Marketing
San Juan's understated elegance makes it suitable for corporate branding, logos, and marketing materials. Its association with trust and reliability makes it a good choice for businesses aiming to convey a sense of professionalism and stability. Use it in combination with a complementary color or a neutral palette to achieve a modern and sophisticated aesthetic. When incorporated into logos, San Juan offers a subtle yet memorable presence that can help build brand recognition.