Rangitoto
General Information about Rangitoto
The hexadecimal color #2B3A24, known as Rangitoto, is a dark shade of green-brown. It evokes feelings of nature, earth, and stability. In the RGB color model, it consists of 17.1% red, 22.7% green, and 14.1% blue. Its CMYK representation is 0% cyan, 20% magenta, 38% yellow, and 77% black. Rangitoto is often associated with the outdoors, making it a popular choice for branding related to environmentalism, agriculture, or natural products. Its muted tone makes it versatile for various design applications, although attention should be paid to contrast when used with text to ensure readability.
The color #2B3A24, also known as Rangitoto, presents some accessibility challenges, particularly regarding color contrast. When used as text against a white background, the contrast ratio is quite low, making it difficult for individuals with visual impairments to read comfortably. According to WCAG guidelines, sufficient contrast is essential for readability. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. #2B3A24 falls short of these recommendations, suggesting that designers should pair it with lighter colors to ensure text remains legible for all users. Alternatively, using #2B3A24 for purely decorative elements that do not convey essential information is a safer approach to accessibility.
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Digital Color Formats
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Applications
Website Design
Rangitoto (#2B3A24) can be effectively used in website designs aiming for an earthy, natural, or rustic aesthetic. It works well for backgrounds, borders, or subtle accents. For example, it can be used as a background color for a website promoting organic food or sustainable products, creating a sense of connection to nature and promoting trust. However, designers should be mindful of the contrast with text and other elements to maintain readability and user experience, typically pairing it with very light accents to enhance readability and to balance the dark hue.
Interior Design
In interior design, #2B3A24 can be used to create a calming and grounding atmosphere. It can be applied to walls in living rooms or bedrooms, complemented by natural textures and materials such as wood and stone. This color works especially well in spaces designed for relaxation and meditation. The color evokes a feeling of earthiness and stability, making it an excellent backdrop for creating a serene environment, however it should be balanced with adequate lighting and lighter elements to prevent the space from feeling too dark or oppressive.
Fashion Design
In fashion, Rangitoto can be used as an accent color for outfits that are designed to be earthy and grounded. This color also works great in a business casual environment when contrasted with lighter tones. It is suitable for outerwear, trousers, or accessories. Pair it with cream, beige, or light gray to create a balanced and sophisticated look. The hue works especially well for autumn and winter collections, reflecting the colors of nature during these seasons and providing a warm, comforting feeling.