Jacarta
General Information about #2B2774
The hexadecimal color code #2B2774 represents a dark shade of blue-purple, often associated with qualities such as sophistication, mystery, and depth. In the RGB color model, it is composed of 17.1% red, 15.29% green, and 45.49% blue. This color is commonly referred to as 'Jacarta'. In the HSV (Hue, Saturation, Value) color space, its hue is 243 degrees, saturation is 66.4%, and value is 45.5%. Jacarta is often used in design to convey a sense of elegance, formality, or even a touch of the unconventional. It can be found in branding, websites, and graphic design projects where a subtle yet impactful color is needed.
The color #2B2774, also known as Jacarta, presents some accessibility challenges, particularly when used as a foreground color against a white or light-colored background. Its low luminance and contrast ratio may make it difficult for users with visual impairments, such as those with low vision or color blindness, to read text or distinguish interface elements. To improve accessibility, it's recommended to use this color with a high contrast ratio, ideally meeting WCAG (Web Content Accessibility Guidelines) AA or AAA standards. This can be achieved by pairing it with a very light or white background, or by using a lighter tint of the color for text and interactive elements. Consider using color contrast checkers to ensure sufficient contrast, and provide alternative visual cues, such as icons or text labels, to enhance usability for all users. Testing with assistive technologies is essential to confirm the effectiveness of accessibility improvements.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of purple that provides better contrast against white backgrounds, improving readability.
A more vibrant purple that can be used as an accent color to draw attention to specific elements.
A dark blue alternative that offers a similar aesthetic while potentially providing better accessibility due to increased contrast.
Applications
Web Design
In web development, Jacarta (#2B2774) can be used to create a sophisticated and modern look for website headers or footers. Its dark, muted tone is suitable for backgrounds that need to convey a sense of professionalism and stability. When using this color, ensure sufficient contrast with text and other elements to maintain readability and accessibility. It can also be used for interactive elements such as buttons or links, providing a subtle yet distinctive visual cue.
Fashion Design
In the fashion industry, Jacarta (#2B2774) can be used as a primary color in clothing designs to create a sense of elegance and mystery. It can be incorporated into formal wear, such as dresses or suits, to evoke sophistication and refinement. This color can also be used in accessories, such as scarves or handbags, to add a touch of subtle luxury to an outfit. Pairing it with lighter colors or metallic accents can enhance its appeal and create a visually striking contrast.
Interior Design
Jacarta, with its deep and subdued hue, lends itself beautifully to creating dramatic and intimate spaces. Imagine a bedroom with walls painted in this color, complemented by soft, warm lighting and plush textiles in cream or gold. The darkness of the color envelops the space, promoting relaxation and restful sleep. Consider using it in a study or library to evoke a sense of focus and contemplation, pairing it with natural wood and brass accents for a touch of sophistication.