Jacaranda
General Information about #2B072D
The hexadecimal color #2B072D, often referred to as Jacaranda, is a deep, muted shade of purple. It belongs to the purple color family and is characterized by its relatively low saturation and dark tone. In the RGB color model, #2B072D consists of 17.1% red, 2.7% green, and 17.6% blue. This composition gives it its distinct purple hue. In the CMYK color model, commonly used in printing, it comprises 2% cyan, 85% magenta, 0% yellow, and 82% black. The color is named after the Jacaranda tree, known for its vibrant purple flowers, although the color representation is a much darker tone than the tree's blossoms. Jacaranda (#2B072D) can evoke feelings of sophistication, mystery, and creativity. Its unique and elegant nature makes it a popular choice in various design applications.
The color #2B072D, also known as Jacaranda, presents some accessibility challenges, particularly in web design. Its dark nature means that it requires light-colored text for sufficient contrast. According to WCAG (Web Content Accessibility Guidelines), the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text to meet AA standards. Given the darkness of Jacaranda, it's crucial to test the contrast ratio with any foreground text. Using online contrast checkers is highly recommended to ensure compliance. If the contrast is insufficient, consider using a lighter tint of Jacaranda or a different color altogether. Furthermore, avoid using this color for essential UI elements without proper contrast, as it could be difficult for users with visual impairments to perceive them. Ensuring adequate contrast enhances usability for all users, including those with low vision or color blindness.
Shades
Digital Color Formats
Alternative colors
Applications
Website Design and Branding
Jacaranda, with its deep and mysterious hue, can be used as a primary color in website designs aiming for a luxurious or sophisticated feel. It works exceptionally well in creating dark mode interfaces, providing a visually appealing alternative to standard black or gray backgrounds. When incorporating it into a website, contrast is key. Use it sparingly for larger elements like headers or background sections, pairing it with light text for readability. In branding, Jacaranda can be used to convey sophistication and creativity. Its unique tone makes it suitable for brands that want to stand out and be remembered. Consider using it for logos, packaging, and marketing materials to evoke a sense of mystery and elegance.
Fashion and Interior Design
In fashion, Jacaranda can be incorporated into outfits to add a touch of elegance and drama. It pairs well with neutral colors like gray, black, or white, allowing the purple hue to stand out as a focal point. Consider using it for statement pieces such as dresses, scarves, or accessories. In interior design, Jacaranda can create a sense of luxury and warmth. Use it as an accent color in rooms to add depth and character. It works well in bedrooms or living rooms, creating a cozy and inviting atmosphere. Pair it with metallic accents like gold or silver for a touch of glamour.
Beauty and Cosmetics
In the world of beauty, Jacaranda inspires a rich and regal aesthetic. For eyeshadow palettes, it lends itself to creating smoky and alluring eye looks, perfect for evening glamour. When used as a lip color, either in a lipstick or lip gloss, Jacaranda offers a bold statement, ideal for special occasions or when making a striking impression. The deep purple pigment translates beautifully into nail polish, adding a touch of sophistication and mystery to any manicure. It can be paired with silver or gold accents for an extra touch of opulence. The shade is particularly effective in hair coloring, creating vibrant and eye-catching results, best suited for those who want to make a bold statement and stand out from the crowd.