Jacaranda
General Information about #2B002F
The hexadecimal color code #2B002F represents a deep, muted purple hue, often referred to as Jacaranda. It is composed of 17.1% red, 0% green, and 18.4% blue. In the RGB color space, it is relatively low in all components, contributing to its dark and subdued nature. In the CMYK color model, used in printing, it consists of 7% cyan, 100% magenta, 0% yellow, and 81.6% black. This color is often associated with royalty, mystery, and sophistication. Its dark tone makes it suitable for creating a sense of depth and drama. It is close to black and has a low brightness. It has a wavelength between 545.5 nm and 596.3 nm.
The color #2B002F, also known as Jacaranda, presents some accessibility challenges, particularly in text applications. Its low luminance of 3.9 cd/m² requires careful consideration of contrast ratios. When used as text against a white background, it fails WCAG AA and AAA standards for normal text. It only passes WCAG AA for large text and WCAG AAA for large text with enhancements. To ensure readability, it is crucial to pair Jacaranda with a very light color or white for text. When used as a background color, pairing it with white or very light color text is important. For interactive elements like buttons or links, sufficient contrast is crucial to ensure usability for individuals with visual impairments. The color can be used more liberally in decorative contexts where its exact shade is less critical for conveying essential information. Ensure interactive elements have sufficient contrast ratios.
Shades
Digital Color Formats
Alternative colors
Applications
Luxury Branding
Jacaranda is well-suited for branding projects aiming for a luxurious and sophisticated feel. It evokes a sense of royalty and mystery, making it ideal for cosmetic brands, high-end boutiques, or exclusive events. Its deep, rich tone can be incorporated into logos, packaging, and marketing materials to create a memorable and distinctive brand identity. This color is also suitable for websites and applications where a sense of elegance and sophistication is required. Combining it with gold or silver accents can further enhance its luxurious appeal.
Fashion Design
In fashion, Jacaranda can be used to create elegant and dramatic evening wear. Its deep, purple hue pairs well with materials like velvet, silk, and lace, adding a touch of opulence to dresses, gowns, and accessories. It is also suitable for lingerie and intimate apparel. The color can be used as a contrasting element in streetwear. Designers can use this color to evoke a sense of confidence and mystery in their collections, making it a popular choice for designers looking to make a bold statement.
Interior Accents
In interior design, Jacaranda can be used as an accent color to add depth and drama to a room. It works well in spaces like bedrooms, living rooms, or home offices, where a sense of calm and sophistication is desired. The color can be incorporated through accent walls, throw pillows, rugs, or artwork. Jacaranda also pairs well with neutral colors like gray, white, and beige, creating a balanced and harmonious palette. It is also suitable for commercial spaces that aim to create a luxurious environment.