Azure
General Information about Azure (#2A63AC)
The color #2A63AC, often referred to as Azure, is a medium-dark shade of blue. It belongs to the cyan-blue hue family, and its hexadecimal representation is #2A63AC. Azure is often associated with the sky and the sea, conveying feelings of serenity, stability, and trustworthiness. In color psychology, blue is known for its calming effects, promoting relaxation and mental clarity. This color is frequently used in corporate branding to project a sense of reliability and professionalism. It is a versatile color that can be used in a variety of applications, from web design to interior decorating. Azure sits between blue and cyan on the color wheel. Its RGB values are R:42, G:99, B:172.
The hex color #2A63AC, also known as Azure, presents moderate accessibility considerations. Its contrast ratio against a white background is approximately 4.6:1, which meets the WCAG AA standard for normal text but falls short of the AAA standard. For larger text (14pt bold or 18pt regular), it meets the AA standard. To enhance accessibility, consider using a lighter shade of text on the Azure background or darkening the Azure color. When used for interactive elements, provide sufficient visual cues beyond color alone. Ensure that text using this color is appropriately sized and spaced for readability. Providing alternative text descriptions for images and icons using this color is also crucial for users with visual impairments. Testing with accessibility tools and user feedback is recommended to validate the color's usability across various user groups and assistive technologies.
Shades
Digital Color Formats
Alternative colors
- #4682b4
A lighter blue that offers improved contrast for text, making it more accessible for users with visual impairments.
- #003366
A darker shade of blue that can be used as a background color to provide better contrast for light-colored text.
- #e0ffff
A very light pastel blue that can be used in backgrounds that don't require a high contrast for text.
Applications
Web Design
In web design, Azure (#2A63AC) can be used for primary buttons to give a feeling of trustworthiness and reliability. It can be paired with white or very light gray text to create a clean and professional look. Using it in website headers can create a modern and inviting atmosphere. Azure is a popular choice for sites related to finance, technology, or education as it conveys stability and knowledge. When incorporated into charts and graphs, Azure can represent data effectively while maintaining visual appeal. Remember to check contrast levels with a color contrast checker to assure web accessibility.
Interior Design
In interior design, Azure (#2A63AC) can be used as an accent color to create a calming and sophisticated environment. It works well in bedrooms or living rooms, especially when paired with neutral tones like white, gray, or beige. Azure can be used on walls, furniture, or decorative items like cushions or artwork. It complements natural materials like wood and stone, creating a harmonious balance. Incorporating plants can further enhance the serene ambiance. When used in kitchens or bathrooms, Azure can create a clean and refreshing atmosphere.
Fashion
In fashion, Azure (#2A63AC) can be used in clothing or accessories to evoke a sense of tranquility and confidence. A dress or shirt in this color can make a statement without being overly bold. It pairs well with neutral colors like white, black, or gray, as well as complementary colors like coral or orange. Azure accessories, such as scarves or handbags, can add a touch of sophistication to any outfit. It's a versatile color that can be worn in both casual and formal settings. The shade is often associated with dependability and sophistication.