Te Papa Green
General Information about Te Papa Green
The hex color #2A4F36, also known as Te Papa Green, is a dark shade of green that evokes feelings of nature, tranquility, and stability. It is composed of 16.5% red, 31% green, and 21.2% blue. In the RGB color model, this means that the color is more heavily weighted towards green, resulting in its distinct green hue. The color is often associated with environmental themes, sustainability, and organic products. In terms of color psychology, Te Papa Green can represent growth, renewal, and harmony, making it suitable for brands that aim to convey a sense of balance and well-being. The color's subdued nature makes it versatile for various design applications, from web development to interior decoration, where it can add a touch of natural elegance without being overwhelming. Its CMYK values are 47% cyan, 0% magenta, 32% yellow, and 69% black.
The color #2A4F36, also known as Te Papa Green, presents some accessibility challenges, particularly concerning color contrast. When used as text against a white background, it may not meet WCAG (Web Content Accessibility Guidelines) standards for contrast ratio, making it difficult for users with visual impairments to read comfortably. To improve accessibility, consider using a lighter shade of green for backgrounds or a much lighter color for text. Ensure that the contrast ratio between text and background is at least 4.5:1 for normal text and 3:1 for large text. Tools like WebAIM's Contrast Checker can help evaluate contrast ratios. Also, avoid relying solely on color to convey important information; use text labels or icons in addition to color to ensure that all users can understand the content. When using this color, provide alternative ways for users to perceive the information being presented, addressing the needs of users with varying visual abilities.
Shades
Digital Color Formats
Alternative colors
- #3c6255
A slightly lighter shade of green that provides better contrast against light backgrounds, enhancing readability.
- #1e3427
A darker shade that can be used for backgrounds or accents to provide a strong visual contrast with lighter text.
- #527a5b
A more muted tone of green that can be used in UI elements where less attention is desired.
Applications
Eco-Friendly Website Design
Te Papa Green can be utilized in website designs for eco-friendly or sustainable businesses. It can create a sense of nature and tranquility, making it suitable for brands focused on environmental conservation or outdoor activities. Incorporating this color into website banners, icons, and section backgrounds can enhance the overall theme and resonate with the target audience. Additionally, it can be effective in infographics and data visualizations related to environmental topics, helping to convey information in an engaging and visually appealing manner. The color evokes feelings of trustworthiness and stability, making it beneficial for companies wanting to project a reliable and environmentally conscious image.
Calming Interior Accents
In interior design, Te Papa Green can be used to create calming and natural spaces. It is well-suited for accent walls in living rooms or bedrooms, bringing a touch of the outdoors inside. Pair it with natural materials like wood and stone to enhance the organic feel. Additionally, this color works well in studies or home offices, promoting a sense of focus and serenity. It can also be used in nurseries to create a soothing environment for infants. Using Te Papa Green in combination with indoor plants can further amplify the connection to nature, creating a harmonious and relaxing atmosphere within the home.
Nature-Inspired Fashion
In fashion, Te Papa Green can be used to create outfits that blend nature with urban style. Use it as a base color for garments, pairing it with neutral tones such as beige or gray for a balanced look. It is perfect for creating a subtle, sophisticated appearance, especially when used in materials like linen or cotton. Accessorize with natural elements like wooden jewelry or leather bags to complement the natural feel of the color. For a bolder look, consider pairing Te Papa Green with earthier tones like burnt orange or mustard yellow. The color is ideal for both casual wear and more formal attire, offering versatility for various occasions.