Plantation
General Information about #2A4A48
The hexadecimal color code #2A4A48 represents a dark, muted shade of green, often referred to as 'Plantation'. It is composed of 16.47% red, 29.02% green, and 28.24% blue. In the RGB color model, this translates to 42 red, 74 green, and 72 blue. The color's relative darkness gives it a calming and grounded feel, making it suitable for designs aiming to evoke feelings of stability and nature. Colors close to Plantation are often found in earthy palettes, reflecting organic and serene themes. This color is not very saturated, which helps with readability when used as a background color, provided that suitable contrast is achieved with the foreground elements.
The color #2A4A48, also known as Plantation, presents certain accessibility challenges, especially concerning color contrast. When used as a background color, it's crucial to select foreground text colors that provide sufficient contrast to ensure readability for individuals with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Testing the color combination with accessibility tools is vital to confirm compliance. Also, avoid using color as the sole means of conveying important information; supplement it with text or icons. For users with cognitive disabilities, providing sufficient spacing and clear visual cues can improve usability. Ensure that interactive elements have clearly defined focus states to aid keyboard navigation.
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Applications
Nature-themed websites
This color is suitable for websites related to nature, such as environmental organizations, botanical gardens, or ecotourism companies. Its muted green tone evokes feelings of tranquility and sustainability, making it an excellent choice for creating a visually appealing and eco-conscious online presence. Use it for backgrounds, banners, or accents to enhance the overall theme and brand identity. It can also be effective in infographics and data visualizations related to environmental topics.
Interior design
Plantation is well-suited for creating a sophisticated and calming atmosphere in interior design. It can be used as a wall color in living rooms, bedrooms, or studies to promote relaxation and focus. It pairs well with natural materials like wood, stone, and linen, creating a harmonious and inviting space. Accent colors like gold, bronze, or cream can be added to enhance the overall aesthetic and create visual interest. It is especially useful for hospitality and living room design.
Branding
Plantation is an elegant and versatile color choice for branding, lending a touch of sophistication and natural appeal. It can be incorporated into logos, business cards, and marketing materials for companies in various industries, including wellness, organic products, or sustainable businesses. Pair it with complementary colors and clean typography to create a cohesive and memorable brand identity that resonates with target audiences. It evokes trust and environmental consciousness.