San Juan
General Information about #2A4771
The hex color #2A4771, commonly referred to as 'San Juan,' is a dark, muted shade of blue often associated with sophistication, stability, and trust. In the RGB color model, it consists of 17% red, 27.8% green, and 44.3% blue. Its calming yet authoritative presence makes it suitable for various applications. The color evokes a sense of reliability, which is why it is frequently used in branding and corporate designs. Colors similar to it are often used in governmental logos, websites, or printed material. When looking at the history of color usage, blues are frequently linked to loyalty and intellect. This particular shade offers a balance of seriousness and approachability. Its hexadecimal nature makes it perfect for digital implementations.
The hex color #2A4771, also known as San Juan, presents some accessibility considerations. With its relatively low lightness value, it's crucial to ensure sufficient contrast when using it for text or interactive elements. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using #2A4771 as a background, lighter text colors like white or very light grays would provide better readability. Conversely, if it's used as a text color, pairing it with a light background color is essential. Also, it is vital to not solely rely on color as a means of conveying information, and always provide alternative cues like labels or icons, especially for users with color vision deficiencies. Careful consideration of color combinations and contrast ratios is paramount to make digital content accessible and inclusive for all users.
Shades
Digital Color Formats
Alternative colors
- #34598e
A slightly lighter shade of blue that offers better contrast against dark backgrounds while maintaining a similar aesthetic.
- #1e3354
A darker shade for creating a deeper, more intense feel while ensuring text on top of it is still legible with proper contrast.
- #434a54
A neutral grey tone that can be used as a background or text color to provide a more subtle, understated look, offering a versatile alternative for various design contexts.
Applications
Web Design
In web design, San Juan (#2A4771) can be effectively used to create a sophisticated and professional look. It's particularly suitable for header backgrounds, navigation bars, and accent elements on websites related to finance, technology, or corporate services. The color conveys trust and stability, making it a great choice for brands aiming to establish a credible online presence. Furthermore, the color can be incorporated into website logos or icons to reinforce the brand identity. The key is to balance the deep blue with lighter shades to ensure a visually appealing and user-friendly interface.
Interior Design
In interior design, San Juan can add a touch of elegance and depth to a room. It works well as an accent color for walls, furniture, or decorative items. Paired with lighter neutrals like cream or beige, it creates a calming and sophisticated atmosphere. The color is particularly effective in bedrooms or studies, where a sense of tranquility and focus is desired. It can also be used in combination with metallic accents like gold or silver to enhance its luxurious feel. Remember to balance the use of this deep hue with ample lighting to prevent the room from feeling too dark.
Fashion
In fashion, San Juan can be incorporated into clothing and accessories to add a touch of sophistication and refinement. It's a versatile color that can be worn in both formal and casual settings. A San Juan blazer or dress can make a statement at a business event, while a San Juan scarf or handbag can add a pop of color to a more relaxed outfit. The color pairs well with other neutrals like black, white, or gray, as well as with jewel tones like emerald green or ruby red. When using San Juan in fashion, consider the fabric and texture to enhance its visual impact.