Jacarta
General Information
The hex color #2A2C6E, also known as Jacarta, is a dark, muted shade of purple-blue. It belongs to the family of purples but has a deeper, more subdued tone compared to brighter purples like violet or lavender. This color carries a sense of sophistication and depth, making it a popular choice for designs aiming to convey elegance and trustworthiness. In color psychology, purple is often associated with royalty, wisdom, and creativity. The hex code #2A2C6E represents a specific combination of red, green, and blue light, with relatively low values for red and green and a higher value for blue, resulting in its characteristic purple-blue hue. Its subtle and mysterious allure is suitable for a range of applications, from web design to branding and beyond.
The color #2A2C6E, also known as Jacarta, presents some accessibility challenges, particularly when used as a foreground color on a white or light background. Its relatively low luminance value means that the contrast ratio may not meet the WCAG (Web Content Accessibility Guidelines) requirements for text legibility. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Therefore, when using Jacarta for text, it's crucial to pair it with a very light or white background or use a lighter color for the text itself to ensure readability for users with visual impairments. Tools like contrast checkers can help to accurately assess the contrast ratio and determine if adjustments are needed to meet accessibility standards. Consider using Jacarta strategically in design elements where text legibility is not critical, or ensure sufficient contrast to make content accessible to all users.
Shades
Digital Color Formats
Alternative colors
- #555599
A lighter shade of purple that provides better contrast on white backgrounds, improving readability and accessibility.
- #6A5ACD
A more vibrant purple that can be used as an accent color to draw attention to specific elements without compromising readability.
- #1e2050
A deeper, darker color with more contrast when put to bright background
Applications
Website Header/Footer
Jacarta can be used as a background color for website headers or footers to create a sense of depth and sophistication. Its dark hue provides a stable base for lighter text and navigational elements, making them stand out and improving user experience. Pairing it with complementary colors in the website's color scheme can enhance visual appeal and brand recognition. For instance, using it for interactive elements like buttons or links adds a touch of elegance and draws user attention to key actions.
Interior Accent Wall
In interior design, Jacarta can serve as an accent wall color in bedrooms or living rooms to create a calming and luxurious atmosphere. Its deep purple tones add richness and depth to the space, while its subdued nature prevents it from being overwhelming. It pairs well with lighter neutrals like cream or beige, as well as metallic accents like gold or silver. Furthermore, it works well as a sophisticated and elegant touch in fashion accessories.
Fashionable dresses
Jacarta can be employed in fashion, for dresses for example, to evoke sophistication and elegance. Its dark color can be balanced with brighter colors to create a vivid style.