Cocoa Brown
General Information about Cocoa Brown
The hex color #2A1723, often referred to as Cocoa Brown, is a dark and muted shade of brown, evoking feelings of warmth, earthiness, and sophistication. It is composed of 16.5% red, 9% green, and 13.7% blue. In the RGB color space, it's a relatively desaturated color, contributing to its subtle and understated nature. Colors like Cocoa Brown are often associated with reliability, comfort, and a sense of history. This particular shade finds applications across various design fields, including web design, branding, interior decor, and fashion. Its muted nature allows it to pair well with a variety of other colors, from creams and beiges for a classic look, to more vibrant shades for a modern twist.
The hex color #2A1723, also known as Cocoa Brown, presents specific accessibility considerations for web development. Its dark nature implies that using it as a background color necessitates light-colored text to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text (14pt bold or 18pt regular). When using #2A1723, careful selection of foreground colors is crucial to meet these standards. Tools are available to check color contrast ratios, ensuring compliance. Also, avoid using this color for focus indicators without a contrasting border. Providing sufficient contrast benefits users with low vision or color blindness, enhancing overall accessibility.
Shades
Digital Color Formats
Alternative colors
A slightly lighter brown that maintains a similar warm tone while offering improved contrast against dark text.
A neutral dark gray that provides a more subtle background option with better versatility for text color choices.
A dark, muted red that offers a similar depth of color with a slightly different hue, providing an alternative visual appeal.
Applications
Web Design and Branding
In web design, Cocoa Brown (#2A1723) can serve as a sophisticated background for sections requiring a touch of warmth and elegance. It pairs well with cream or light beige text for a classic look. In branding, it's suitable for companies wanting to convey reliability and tradition, like coffee shops or artisanal goods stores. In interior design, it can be used as an accent wall color to create a cozy and inviting atmosphere, complemented by lighter furniture and warm lighting. In fashion, it's great for accessories like leather bags or belts, providing a rich, earthy tone.
Fashion and Beauty
Cocoa Brown can be used to give a earthy look in fashion design, especially in autumn or winter collections. It provides a warm undertone and is often used for leather or knitted goods. In beauty application it can be used for eye shadow, giving a sophisticated look to the user. This color is also often used for rustic themed websites, for example bed and breakfast businesses use it to give their website a warm and inviting feel.
User Interface and Data Visualization
This color can be used for user interface elements that need to be subtle and not distract the user from the content, such as the background of a settings panel. It can be used for data visualizations, where it can represent a particular category of data. The color can also be applied to interactive maps, indicating areas of interest or specific zones within the map.