Cocoa Brown
General Information about Cocoa Brown
The hex color code #2A1623, often referred to as Cocoa Brown, is a dark shade of brown with a muted, earthy quality. It is composed of 16.5% red, 8.6% green, and 13.7% blue. In the RGB color space, it is a relatively desaturated color, lacking the vibrancy of more intense hues. The color's hex triplet is 2A1623, which translates to 42 in red, 22 in green, and 35 in blue. Colors similar to Cocoa Brown include various shades of dark brown, umber, and sienna. It is a color that conveys warmth, earthiness, and sophistication. The color is often associated with Autumn.
The hex color #2A1623, also known as Cocoa Brown, presents some accessibility challenges, particularly in text-based applications. Due to its relatively low lightness value, it lacks sufficient contrast when paired with standard white text. This can make it difficult for users, especially those with visual impairments, to read content comfortably. Web developers should carefully consider the foreground and background color combinations when using #2A1623. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text, as per WCAG guidelines. To improve accessibility, consider using lighter shades of text, such as off-white or light beige, or pairing it with a lighter background color. Tools like WebAIM's contrast checker can assist in evaluating color combinations. Avoid using this color for essential interactive elements if sufficient contrast cannot be achieved.
Shades
Digital Color Formats
Alternative colors
- #5c4033
A lighter brown that provides better contrast against white text, improving readability for a wider range of users.
- #4a444d
A neutral gray-brown tone that offers a more subtle and versatile option, suitable for backgrounds and accents.
- #36241f
Similar Dark brown tone that provides a sophisticated and warm feel for creating a calm mood.
Applications
Interior Design
Cocoa Brown can be used to create a warm and inviting aesthetic. Use it as a background color or as a primary color for furniture and textiles. It pairs well with natural materials like wood and stone, and can be complemented by pops of brighter colors like teal or mustard yellow. Consider incorporating this color into accent walls, throw pillows, or area rugs to create a cozy and comforting atmosphere. This is a good color to create a relaxed mood.
Web Development
Cocoa Brown can be used for website headers, footers, or as a background for specific content sections. Its earthy tone can convey a sense of reliability and authenticity, making it suitable for brands in the food, beverage, or lifestyle industries. Ensure adequate contrast with text and other elements to maintain readability and accessibility. It can create a sophisticated look for websites and be used in infographics.
Branding
Cocoa Brown evokes a feeling of stability, warmth, and timelessness. It can be incorporated into branding elements such as logos, packaging, and marketing materials to create a sense of trust and reliability. The color resonates well with consumers seeking natural, organic, or handcrafted products. The color goes very well with a luxury product.