Azure
General Information about Azure (#2960A1)
The hex color #2960A1, also known as Azure, is a shade of blue that evokes feelings of trust, stability, and professionalism. In the RGB color model, it is composed of 16.08% red, 37.65% green, and 63.14% blue. Azure is often associated with the sky and sea, conveying a sense of calmness and openness. It's frequently used in corporate branding to project an image of reliability and trustworthiness. This color belongs to the blue color family, known for its calming and intellectual associations. Azure is a versatile color that can be used in a variety of design applications, from web design to interior decoration, depending on the desired aesthetic and emotional impact.
The hex color #2960A1, also known as Azure, presents some accessibility considerations for web developers. Its relatively low lightness value means it may not provide sufficient contrast with white text, which can be problematic for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Before using #2960A1, verify that it meets these contrast requirements with your chosen text color, particularly for important information or interactive elements. Consider using contrast checking tools to ensure compliance. Darkening the color or using lighter text can improve accessibility. Also, ensure sufficient color is not the only visual means of conveying information.
Shades
Digital Color Formats
Alternative colors
- #347ab0
A slightly lighter shade of blue that offers improved contrast against white backgrounds, enhancing readability.
- #1c4587
A darker shade of blue that provides a stronger visual presence and increased contrast for improved accessibility.
- #778899
A softer, muted blue that can be used as a subtle background or accent color.
Applications
Web Design
In web design, Azure (#2960A1) can be employed to create a sense of professionalism and trust. It's well-suited for header backgrounds, button accents, and link highlights, particularly in sectors like finance, technology, and healthcare where conveying reliability is crucial. Azure can be combined with neutral tones to create a balanced aesthetic, or with complementary colors to draw attention to key elements. However, attention is recommended to the contrast values in order to guarantee the accessiblity for disabled users.
Interior Design
In interior design, Azure (#2960A1) brings a calming and sophisticated ambiance to spaces. It works effectively as an accent wall color in offices or living rooms, or as a color for soft furnishings like cushions and throws. Azure pairs well with natural materials like wood and stone, and it can be used to create a serene and inviting environment. This color is best suited to rooms with ample natural light to prevent it from appearing too dark.
Fashion
In fashion, Azure (#2960A1) projects an image of confidence and sophistication. It can be used in dresses, suits, or accessories to add a touch of elegance to an outfit. Azure complements a variety of skin tones and pairs well with both neutral and vibrant colors. It is a versatile color that can be dressed up or down, making it suitable for both formal and casual occasions. Consider using it as a statement piece to add some color to your wardrobe.