Cerulean Blue
General Information
The hex color #2948B7, commonly known as Cerulean Blue, is a captivating shade of blue that evokes feelings of calmness, serenity, and sophistication. It is located in the blue region of the color spectrum and is often associated with the sky and the sea. In color psychology, blue is known to represent trust, loyalty, and stability. Cerulean Blue, with its unique blend of blue and a hint of gray, carries a professional and reliable aura. It is frequently used in branding and design to convey a sense of trustworthiness and competence. The color is popular in various applications, ranging from web design and graphic arts to fashion and interior decor, due to its versatility and visual appeal.
The hex color #2948B7, also known as Cerulean Blue, presents moderate accessibility challenges. Its contrast ratio against white is relatively low, which might make text difficult to read for users with visual impairments. When using this color for text, it's crucial to ensure sufficient contrast by pairing it with a light background. Conversely, using it as a background color requires light-colored text for readability. Adhering to WCAG (Web Content Accessibility Guidelines) standards is vital. Consider using contrast ratio checkers to confirm compliance with accessibility standards to provide an inclusive design for all users, including those with visual impairments or color vision deficiencies. Also, avoid relying solely on color to convey important information.
Shades
Digital Color Formats
Alternative colors
- #3f51b5
A slightly lighter shade that offers improved contrast against dark backgrounds, making it more accessible for text and interface elements.
- #1a237e
A darker variant that can provide a stronger visual anchor and better readability when used as a background color with light text.
- #303f9f
A more vibrant alternative with enhanced saturation that can be used to draw attention to specific elements, while still maintaining a degree of sophistication.
Applications
Website Design
Cerulean Blue, #2948B7, can serve as a primary color in website designs for technology companies or educational platforms. Its calming yet professional feel evokes trust and knowledge. It can be effectively used in headers, buttons, and navigational elements to guide users through the site. Paired with complementary colors like light yellows or grays, it creates a balanced and engaging user interface, improving overall user experience and reinforcing the brand's identity as reliable and innovative. It also suitable for call to action buttons.
Interior Design
In interior design, Cerulean Blue can be used as an accent wall color in living rooms or bedrooms to create a serene and relaxing atmosphere. It pairs well with neutral furniture and natural wood tones. Consider using it for decorative elements such as cushions, curtains, or rugs to add a pop of color without overwhelming the space. This color evokes a sense of calmness and sophistication, making it suitable for spaces designed for relaxation and contemplation, and enhancing the overall aesthetic appeal of the interior.
Fashion Design
In the fashion industry, Cerulean Blue can be used as a bold color in clothing designs, particularly for dresses or formal wear. It complements a range of skin tones and can be paired with accessories in metallic silver or gold for an elegant look. Additionally, it is suitable for use in athletic wear, where its vibrancy can add energy and style to workout apparel. The color's association with confidence and creativity makes it a versatile choice for both casual and high-fashion applications, enhancing the wearer's appeal.