Astronaut
General Information about #293672
The hexadecimal color #293672, also known as Astronaut, is a deep, muted shade of blue. It's a color that evokes feelings of tranquility, stability, and intelligence. In the RGB color model, #293672 is composed of 16.08% red, 21.18% green, and 44.71% blue. In the CMYK color model, it consists of 64% cyan, 53% magenta, 0% yellow, and 55% black. This color is often associated with depth, wisdom, and professionalism, making it a popular choice for branding and design elements seeking to convey trust and reliability. Its relatively low saturation gives it a sophisticated and understated quality. The specific hue angle positions it within the colder spectrum of blues. It's a versatile color that can be used in various contexts, from corporate branding to artistic representations.
The color #293672, also known as Astronaut, presents some accessibility challenges, especially concerning text contrast. When using this color as a background, it's crucial to choose a text color that provides sufficient contrast to ensure readability for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Lighter shades of yellow, orange, or even very pale greens would likely offer better contrast. Tools like WebAIM's Contrast Checker can help verify compliance. Also, avoid using this color for crucial interactive elements without a clear visual indicator, as it may not be distinct enough for all users. Supplementing color with other cues like icons or text labels can improve usability.
Shades
Digital Color Formats
Alternative colors
Applications
Website Background
This color can be used as a primary background in web design, especially for websites related to technology, science, or education. It evokes a sense of professionalism and depth. Ensure that the foreground elements contrast well with the deep blue background to maintain readability. Consider using it for headers, sidebars, or footers, paired with a lighter color for the main content area.
Fashion and Apparel
Astronaut can be used in fashion and apparel to create sophisticated and elegant looks. This color is ideal for evening wear, business attire, or even casual wear like jeans or sweaters. It pairs well with neutral colors like gray, white, or black, as well as brighter colors like gold or silver for accents. Incorporating it in accessories such as scarves, hats, or handbags can also add a touch of elegance to an outfit.
Packaging Design
Astronaut is a good choice for packaging design where a premium, trustworthy impression is needed. Used on cosmetic or pharmaceutical product packaging, it conveys reliability. Paired with silver or gold foil, it enhances the perceived value. It also works well in tech gadgets' packaging to communicate sophistication. Ensure font choices are clear and of sufficient size, to counteract any potential readability issues.