Rhino
General Information about #293365
The hexadecimal color #293365, often referred to as 'Rhino,' is a dark shade of blue-purple. It is composed of 16.1% red, 20% green, and 39.6% blue. In the RGB color space, it is closer to blue than red or green. Its darkness results in a low level of lightness and saturation. This color evokes feelings of sophistication, depth, and calmness. In color psychology, dark blue shades like #293365 are often associated with trust, stability, and knowledge, making them popular choices for corporate branding and professional settings. The color's name, 'Rhino,' further emphasizes its association with strength and dependability. This color is part of the dark blue color palette, and is suitable for website design, print media, and digital art.
The color #293365, also known as Rhino, presents some accessibility challenges due to its relatively low luminance. When used as a background color, it's crucial to pair it with a text color that provides sufficient contrast to ensure readability. A light or vibrant text color like white (#FFFFFF) or a light yellow (#FFFFE0) is highly recommended. Tools like the WebAIM Contrast Checker can be used to verify that the contrast ratio meets WCAG (Web Content Accessibility Guidelines) standards, ideally aiming for a ratio of 4.5:1 for normal text and 3:1 for large text. Avoid using this color for critical information or interactive elements without careful consideration of color contrast to ensure an inclusive user experience. In cases where sufficient contrast cannot be achieved, consider using a lighter tint of the base color or a completely different color palette.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #293365 can be used to create a sophisticated and professional look. It is suitable for headers, navigation bars, or backgrounds, especially when paired with lighter text colors. The color can also be used to highlight certain elements on a website. However, care should be taken to ensure sufficient contrast with other design elements to maintain accessibility. The dark blue is often used in technology or finance related websites and apps. Using it in combination with other neutral or light colors can create a pleasing visual experience for the user. It can also be incorporated into website illustrations and icons as an accent color.
Interior Design
In interior design, Rhino (#293365) can add a touch of elegance and depth to a room. It works well as an accent wall color or in furniture pieces like sofas or cabinets. When used in larger spaces, it's important to balance it with lighter colors to prevent the room from feeling too dark. This color is often used in home offices, bedrooms, or libraries to create a cozy and relaxing ambiance. Accents of gold, silver, or wood can complement the color effectively. When incorporating this color into interior spaces, consider factors such as lighting, furniture styles, and the overall desired mood.
Marketing and Branding
Rhino (#293365) can be a great base for creating visually attractive marketing and branding materials. It can be used in logos, business cards and websites to portray reliability and trust, which works great in corporate design. Also, it can be used in combination with other vibrant or light colors to create a contrast, which can be beneficial to draw user's attention. It can also be used in social media posts and advertisements to create visually appealing content.