Tuna
General Information about #293347
The hex color #293347, often referred to as "Tuna," is a dark, muted shade that falls within the realm of deep grayish-blue hues. In the RGB color model, it is composed of 16.08% red, 20% green, and 27.84% blue. This color is frequently employed to evoke feelings of sophistication, stability, and understated elegance. Its relatively low saturation gives it a versatile quality, making it suitable for various design applications across different media. The hexadecimal notation provides a standardized way to represent this specific color, ensuring consistency in its appearance across digital platforms and print materials. Understanding the color's composition and implications is essential for designers aiming to create visually appealing and impactful designs.
The hex color #293347, also known as Tuna, presents some accessibility considerations, particularly in text and user interface design. Its relatively dark nature means it requires careful pairing with lighter colors to ensure sufficient contrast for readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text (14pt bold or 18pt regular) against its background. Using #293347 for text on a dark background will fail accessibility standards, making it difficult for users with visual impairments to read content. When using this color, ensure to test the contrast ratio with tools like WebAIM's Contrast Checker or similar alternatives, adjusting the foreground color as needed to meet accessibility requirements. Consider providing alternative color schemes for users with specific visual needs.
Shades
Digital Color Formats
Alternative colors
- #364156
A slightly lighter shade that maintains a similar aesthetic while improving contrast against darker backgrounds.
- #3b384f
A warmer tone that can provide a more inviting feel while still maintaining a dark, sophisticated look.
- #474f61
A more muted, grayish color offering a softer alternative, useful for backgrounds and less prominent elements.
Applications
Web Design
In web design, #293347 can be used for website headers or footers to create a sophisticated and professional appearance. Its dark hue adds depth and can effectively highlight lighter content placed on top. It's also suitable for sidebars or navigation menus, providing a strong visual contrast against the main content area, ensuring a clean and organized layout. However, it should be used sparingly for large blocks of text to avoid eye strain, and careful consideration should be given to color contrast to meet accessibility standards for readability.
Interior Design
In interior design, #293347 can be applied as an accent color in modern or minimalist spaces. It works well on feature walls, providing a grounding element in a room. Complementary materials such as brushed metal or light-colored wood can enhance its sophistication. Additionally, it can be used for furniture upholstery or decorative elements like cushions and throws, adding a touch of understated elegance. When using it in interior spaces, balance is key; pair it with lighter shades to prevent the room from feeling too dark or heavy.
Graphic Design
In graphic design, #293347 serves as an excellent choice for branding materials that aim to convey reliability and sophistication. It is suitable for logos, business cards, and marketing collateral, particularly for companies in the tech or finance sectors. The color provides a sense of stability and trust, making it a good option for establishing a strong brand identity. When paired with brighter accent colors, it can create a modern and eye-catching aesthetic, ensuring that the brand stands out while maintaining a professional appearance. For digital platforms, #293347 can be used in backgrounds and interface elements to add depth and visual interest.