Jacksons Purple

General Information about Jackson's Purple

Jackson's Purple, identified by the hex code #292D97, is a deep, rich shade of purple that evokes feelings of sophistication, luxury, and creativity. This color is often associated with royalty, ambition, and wisdom, making it a popular choice for brands and designs aiming to project an image of exclusivity and elegance. In the RGB color model, Jackson's Purple is composed of 16.08% red, 17.65% green, and 59.22% blue. This combination results in a color that is both calming and intriguing, making it versatile for various applications. Its unique blend of primary colors allows it to stand out while maintaining a sense of balance and harmony. This particular shade of purple can be used to add depth and interest to a wide range of projects.

The color #292D97, also known as Jackson's Purple, presents considerable accessibility challenges, especially when used for text or interactive elements. Its dark hue results in low contrast against similarly dark backgrounds, making it difficult for users with visual impairments to discern content effectively. According to WCAG guidelines, sufficient contrast is crucial for readability and usability. To improve accessibility, it is recommended to pair this color with light backgrounds such as white (#FFFFFF) or very light grays. When used as a background color, ensure that any text or interactive elements placed on top have a high contrast ratio. Tools like contrast checkers can help determine if the contrast ratio meets accessibility standards. Additionally, consider providing alternative styling options for users who may need even higher contrast, ensuring a more inclusive and user-friendly experience.

Shades

Digital Color Formats

Alternative colors

Applications

• Website Headers and Footers

  Jackson's Purple (#292D97) can be effectively used in website headers and footers to create a sophisticated and professional appearance. Its deep, rich tone adds a touch of elegance, making it suitable for businesses in the technology, finance, or luxury sectors. When used in headers, ensure that the navigation links are easily readable by using a contrasting color such as white or a light yellow. In footers, it can provide a solid base for displaying contact information, copyright notices, and social media links. The color also works well when combined with minimalist design elements, allowing the purple hue to stand out without overpowering the overall layout.

• Fashion and Interior Design

  In fashion, Jackson's Purple (#292D97) can be used to create statement pieces that exude confidence and sophistication. This color is particularly effective for evening wear, such as gowns or cocktail dresses. Its deep hue adds a sense of luxury and can be paired with metallic accessories like gold or silver to enhance the overall look. In interior design, Jackson's Purple can be used as an accent color in living rooms or bedrooms. Consider using it for throw pillows, curtains, or artwork to add a pop of color to a neutral space. It pairs well with gray, white, and gold accents.

• Branding

  Jackson's Purple (#292D97) can serve as a powerful branding color for companies aiming to convey sophistication, trustworthiness, and creativity. This deep purple is well-suited for logos, marketing materials, and website design, particularly for businesses in sectors like technology, finance, or luxury goods. Using this color in branding can help establish a unique identity and differentiate the brand from competitors. When used in logos, it should be paired with simple, clean typography to ensure readability and maintain a professional look. Incorporating it into marketing materials can add a touch of elegance and sophistication, attracting a discerning clientele. Furthermore, utilizing Jackson's Purple in website design can create an immersive experience, reinforcing the brand's identity and values.

Complementary color

Buttons