Persian Blue
General Information about Persian Blue
The hexadecimal color #291FB7, also known as Persian Blue, is a deep, vibrant shade of blue with a strong presence. It resides within the blue color family and is frequently associated with qualities like trustworthiness, intelligence, and sophistication. In color theory, blues are often linked to stability and depth, making Persian Blue a choice to communicate reliability. The specific shade, having a unique combination of red, green, and blue values, makes it visually distinct. Its historical association with Persian art and culture adds a sense of exoticism and refinement to the color. This makes it suitable for applications where a touch of elegance and sophistication is desired. Understanding its characteristics can help designers and artists use it effectively.
The color #291fb7, also known as Persian Blue, presents some accessibility challenges. Its relatively low luminance can cause issues with text legibility, especially when used as a background for light-colored text or vice versa. The contrast ratio should be carefully evaluated against WCAG guidelines to ensure sufficient contrast for users with visual impairments. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Using color contrast analyzers is highly advisable during the design process. Consideration should also be given to providing alternative cues, such as texturing or icons, to convey information conveyed through color alone. This ensures that users who are colorblind can also understand the content effectively. It's crucial to test the color combination with various accessibility tools and user groups to ensure inclusivity.
Shades
Digital Color Formats
Alternative colors
Applications
Brand Identity
Persian Blue can be used as a primary brand color to evoke feelings of trust, intelligence, and sophistication. Its strong presence makes it suitable for logos, websites, and marketing materials aimed at tech companies, financial institutions, or educational organizations. Employing it consistently across different platforms creates a cohesive and recognizable brand identity. When using it in web design, pair it with complementary colors like yellow or orange to create visually appealing contrasts that will engage users and improve brand recall.
Web Design
In web design, Persian Blue can serve as a vibrant highlight color for buttons, links, and interactive elements. Its boldness draws attention to important calls to action, improving user engagement and guiding visitors through the user interface. It's also suitable for backgrounds in sections of websites to create visual interest and separation between content blocks. However, due to its strong hue, it should be used sparingly to avoid overwhelming the user. Combining it with neutral colors such as white, gray, or beige will provide a balanced and harmonious aesthetic.
Interior Design
In interior design, Persian Blue adds a touch of elegance and depth to living spaces. It can be used as an accent wall color, creating a focal point in a room, or as the main color for statement furniture pieces, such as sofas or armchairs. When combined with metallic accents like gold or silver, it creates a luxurious and sophisticated atmosphere. Lighter shades of blue can then be used for the other walls to create a soft balance.