Persian Indigo
About Persian Indigo
The hexadecimal color code #291F79 represents a dark shade of indigo, often referred to as Persian Indigo. It is composed of 16.1% red, 12.16% green, and 47.45% blue. In the RGB color space, it's created by mixing these three primary colors at different intensities. In the CMYK color space, it consists of 66% cyan, 74% magenta, 0% yellow, and 53% black. This color evokes feelings of mystery, sophistication, and depth. It finds its place in branding, design, and even fashion, often used to communicate luxury or a sense of otherworldly beauty.
The color #291F79, also known as Persian Indigo, presents some accessibility challenges, particularly regarding color contrast. When used as a background color, it requires very light text (ideally white or near-white) to ensure sufficient contrast for readability, meeting WCAG (Web Content Accessibility Guidelines) standards. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. This color may not be suitable for conveying critical information if paired with colors that have low contrast. Tools like WebAIM's contrast checker can verify contrast ratios. When using this color, consider users with visual impairments, ensuring interactive elements have clear visual cues beyond just color, such as underlines for links or borders for buttons.
Shades
Digital Color Formats
Alternative colors
- #3f379b
A slightly lighter shade offers better contrast with dark text while maintaining a similar aesthetic.
- #46416f
A desaturated version can be easier on the eyes and more versatile in various design contexts.
- #6a0dad
A bright and vibrant version of purple that can be used for a more energetic and playful feel.
Applications
Web Design Accent Color
In web design, Persian Indigo can serve as an accent color for headers, buttons, or call-to-action elements. Its richness can draw attention and create a sense of sophistication. However, it's crucial to balance its intensity with more neutral tones to prevent overwhelming the user. It can also be used in website loading screens to create a sleek transition. Consider using it in combination with lighter tints or shades of itself to create layered effects and visual interest.
Fashion Statement Color
In fashion, Persian Indigo can be a striking choice for evening wear or statement pieces. Its depth and complexity lend a luxurious feel to fabrics like velvet or silk. It pairs well with metallic accents, such as gold or silver, to enhance its richness. In smaller doses, it can add sophistication to accessories like scarves or handbags, imbuing your style with a deep, thoughtful charm. Also, use it in combination with other analogous colors.
Interior Design
Persian Indigo can be used as the main color in interior design, in a room that has a more modern feel. Because Persian Indigo is a strong color, it is not recommended to use it in rooms that are smaller and have limited light, since it might darken the space too much. Also, if you are using it in a brighter room, you want to make sure you use proper lighting, to create a cozier space. You could also combine it with more subtle colors.